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Manager, Digital Fundraising

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

đź’µ $68k - $85k / year

⏰ Full Time

🟡 Mid-level

đźź  Senior

đź‘” Manager

đź‘» Ghost score 0%

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Logo of Alliance for Children's Rights

Alliance for Children's Rights

51 - 200 employees

Founded 1992

🏥 Healthcare

đź’Ľ Consulting

🍽️ Food & Beverage

Healthcare • Consulting • Food & Beverage

Alliance for Children's Rights is a non-profit organization dedicated to advocating for the rights and needs of children and young adults impacted by the foster care system. The organization provides essential services including legal support, educational resources, and policy reform efforts to ensure that these vulnerable populations receive the necessary support to thrive. Through various programs and initiatives, Alliance for Children's Rights works to clear barriers to stability and promote better outcomes for young people and families affected by foster care.

đź“‹ Description

• Facilitate planning and implementation of cross-channel digital fundraising campaigns across email, mobile, paid social, paid search, and programmatic • Develop and maintain campaign trackers, quarterly planning sessions, and weekly syncs • Support email and mobile fundraising programs, calendars, campaign delivery, quality control, and donor journey alignment • Review campaign assets for accuracy, audience alignment, donor journey flow, and consistency with strategy • Build working knowledge of Salesforce Marketing Cloud, segmentation, testing, and donor journey development • Serve as internal paid media channel specialist across Meta, search, programmatic, display, and video • Review agency media plans, budgets, creative assets, and optimization recommendations • Monitor ROAS, CPA, pacing, and campaign-level performance; flag risks and opportunities • Maintain paid media learnings, campaign recaps, test results, and historical context • Assist with emergency activations and real-time cross-channel campaigns • Partner across Donor Marketing & Journeys, Brand, and Center of Excellence on full-funnel integration • Contribute to campaign strategies, content and creative strategy, supporter journeys, and shared KPIs • Support website conversion rate optimization using user behavior insights and A/B testing • Identify innovation opportunities including new platforms, lead generation, streaming, AI, and personalization • Build relationships with UNICEF teams and media platform partners • Champion Philanthropy Division values and provide clear expectations and feedback • Audit and improve internal processes and workflow efficiency • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree and 5+ years of relevant experience or equivalent required • Demonstrated experience in digital nonprofit fundraising and/or marketing • Solid understanding of digital fundraising best practices • Knowledge of performance marketing, including email, SMS, and paid media channel strategies and tactics • Knowledge of full-funnel strategy development, donor journeys, lead generation, and brand/performance marketing relationships • Analytical, enterprise-level thinking skills • Experience with digital fundraising and marketing technologies, such as CRM platforms, marketing automation tools, digital fundraising platforms, project management tools, and business intelligence or reporting platforms, preferred • Extremely organized, with strong attention to detail and ability to manage multiple priorities in a fast-paced, collaborative environment • Excellent written and verbal communication skills required • Commitment to UNICEF USA's mission and values

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