
201 - 500 employees
🔌 API
💳 Fintech
₿ Crypto
API • Fintech • Crypto
Alpaca is a fintech company that provides a comprehensive brokerage and trading platform through a suite of APIs. These APIs enable developers and businesses to integrate algorithmic trading, app development, and embedded investing into their services. Alpaca offers services like trading in US stocks, ETFs, and cryptocurrency with options for local currency transactions. The company is recognized for its cyber security practices and is a member of FINRA and SIPC. Alpaca is ideal for fintech startups, broker-dealers, hedge funds, and other financial services looking to build sophisticated trading applications and platforms with minimal friction through their well-documented Broker API.
🔥 12 hours ago
Where this job comes from
Posted on Alpaca's careers page, not through a job board
First seen by Remote Rocketship 12 hours ago
Still open on Alpaca's site. Checked 1 hour ago.

201 - 500 employees
🔌 API
💳 Fintech
₿ Crypto
API • Fintech • Crypto
Alpaca is a fintech company that provides a comprehensive brokerage and trading platform through a suite of APIs. These APIs enable developers and businesses to integrate algorithmic trading, app development, and embedded investing into their services. Alpaca offers services like trading in US stocks, ETFs, and cryptocurrency with options for local currency transactions. The company is recognized for its cyber security practices and is a member of FINRA and SIPC. Alpaca is ideal for fintech startups, broker-dealers, hedge funds, and other financial services looking to build sophisticated trading applications and platforms with minimal friction through their well-documented Broker API.
• Lead the strategy, planning and execution of marketing for Alpaca’s market data product • Drive adoption and retention across existing Trading API and Broker API customers and new market data-only customers • Own the marketing strategy and plan, including priorities, budgets, goals, and impact measurement • Design, build, and execute HubSpot email campaigns for existing customers, coordinating with sales and customer service teams • Create and manage sales and marketing collateral, including product sheets, pitch decks, case studies, and pricing overviews • Build and own the events strategy with the events team • Work with the Head of PR to build and execute a PR strategy • Research and monitor competitors' product releases, pricing changes, and competitive positioning • Design and run customer surveys and feedback programs • Plan, run, and optimize Google Ads and LinkedIn campaigns • Report on campaign performance and turn customer and competitive insights into product and go-to-market recommendations
• 5+ years of B2B marketing experience, ideally in fintech, financial services or SaaS, including owning marketing strategy and planning • Hands-on experience designing, building and executing email campaigns in HubSpot (or a similar marketing automation platform) • Experience running and optimizing paid campaigns on Google Ads and LinkedIn • Track record of creating sales collateral and working closely with sales and customer-facing teams • Excellent written and verbal communication skills • Experience building and managing events and PR strategies, working with internal teams or agency partners • Strong analytical skills, with a data-driven approach to measuring and improving campaign performance • Attention to detail
• Competitive Salary & Stock Options • Health Benefits • New Hire Home-Office Setup: One-time USD $500 • Monthly Stipend: USD $150 per month via a Brex Card
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