Senior Marketing Manager – UPLIZNA gMG Medical Marketing

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $149.3k - $202.1k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Amgen

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1980

🏥 Healthcare

🧬 Biotechnology

💊 Pharmaceuticals

💰 $28.5G Post-IPO Debt on 2022-12

Healthcare • Biotechnology • Pharmaceuticals

Amgen is a global leader in biotechnology, focusing on the development and commercialization of innovative medicines made from living cells. The company aims to treat serious illnesses, often targeting diseases with limited therapeutic options. Amgen emphasizes scientific innovation and is committed to ethical research, patient safety, and environmental sustainability. It actively engages in clinical trials and is known for its contributions to the fields of cancer treatment and obesity management among others.

📋 Description

• Lead the U.S. Neurology opinion leader engagement and peer-to-peer strategy across gMG and NMOSD • Translate franchise and indication priorities into an integrated external engagement model • Own OL mapping, segmentation, engagement planning, and success measures • Lead annual and in-year P2P and OL engagement planning, including geographic deployment, investment allocation, and contingency planning • Own the UPLIZNA Speaker Bureau strategy, design, execution, recruitment, onboarding, activation, and optimization • Design and execute marketing-led HCP education and P2P programs, including speaker programs, Peer Discussion Groups, ITUs, and other customer education opportunities • Lead speaker training and development, including curriculum design, content readiness, faculty preparation, and capability building • Partner with Sales Training and field leadership to strengthen field readiness and program pull-through • Own marketing-led OL-facing engagement at congresses, including ITUs, symposia, product theaters, speaker and faculty activity • Coordinate priority OL engagements for medical marketing leaders and cross-functional partners before and during congresses, and ensure follow-up • Develop and manage P2P materials, including speaker decks, disease-state resources, case-based materials, and program tools • Oversee agency development, MAC review, approval, rollout, and updates • Manage P2P and OL engagement budgets, agencies, and external vendors • Define and monitor performance measures, analyze feedback and program data, and recommend improvements • Contribute to brand planning, long-range planning, quarterly priorities, and tactical plans • Represent OL Engagement and P2P Medical Marketing in franchise forums and communicate performance and recommendations to senior leadership • Lead, coach, and develop team members responsible for P2P execution and related Medical Marketing workstreams • Foster scientific curiosity, customer centricity, ownership, collaboration, innovation, and high execution standards

🎯 Requirements

• Doctorate degree and 2 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Master's degree and 4 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Bachelor's degree and 6 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Associate's degree and 10 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR High school diploma / GED and 12 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization • Demonstrated direct people-management experience, including coaching and developing talent, setting priorities, and leading through change • Strong Medical Marketing, OL engagement, and P2P expertise, including OL mapping and engagement planning, Speaker Bureau operations, speaker training, marketing-led HCP education, promotional content development, and multichannel education • Experience leading P2P and marketing-led OL/HCP engagements end-to-end, including congress-based programs, speaker strategy, faculty management, program design, agency/vendor management, budget oversight, performance optimization, and MAC review through systems such as Veeva PromoMats • Neurology experience preferred • Rare disease and launch or in-line brand experience preferred • Strong strategic thinking, operational rigor, project management, and communication skills, with the ability to lead through influence and deliver across complex, cross-functional workstreams • MBA or other advanced degree preferred

🏖️ Benefits

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan • Stock-based long-term incentives • Award-winning time-off plans and bi-annual company-wide shutdowns • Flexible work models, including remote and hybrid work arrangements, where possible • Career development opportunities • Work/life balance • Reasonable accommodation for individuals with disabilities