Paid Media Analyst

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🔥 9 minutes ago

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Anteriad

201 - 500 employees

🤝 B2B

B2B • Marketing • Data Services

Anteriad is a company specializing in B2B data solutions and marketing services. They offer a wide range of services to enhance marketing strategies, including Audience Identification and Activation, Demand Generation, BDR and SDR-as-a-Service, and Analytics and Intelligence. The Anteriad Marketing Cloud provides a platform for programmatic advertising and content syndication, helping companies optimize their multi-channel marketing efforts. Certified as a top data provider, Anteriad's data solutions aim to drive customer acquisition, improve ROI, and support AI-powered marketing strategies. They are recognized for high data quality and transparency, catering to global clients who seek to enhance their marketing effectiveness with data-driven insights and strategies.

📋 Description

• Build, launch, optimize and maintain digital marketing campaigns • Manage digital marketing campaigns for Anteriad clients, responsibly spending advertising budget • Regularly analyze program performance to unearth new growth areas & optimization opportunities • Regular presenting & reporting on campaign performance—constant optimization & balancing of scale/ROI • Communicate with stakeholders at all levels within the corporation and all clients • Work cross-functionally with other Anteriad teams to build out infrastructure that integrates traditional digital marketing reporting with multi-channel analytics to determine proper role in each client’s marketing mix • Stay up to date on the latest paid media trends and best practices

🎯 Requirements

• 1-3 years of hands-on digital marketing experience (SEM/Social Media/Digital) required • Bachelor's degree required • Proficiency in Microsoft Office • Google Ads, Bing Ads, LinkedIn Ads, and Facebook Advertising experience and/or certifications • Attention to detail, ambitious, growth-minded • Ability to recognize patterns of client need/behavior to optimize service and solutions • Ability to travel when required (less than 10%) • Deadline and detail-oriented

🏖️ Benefits

• Flexible PTO • Training & development with unlimited access to Percipio LMS. • Mix of collaborative & independent work • Community outreach via Anteriad Cares - Encouraging staff to take time to volunteer • Professional mentoring program - Career guidance from leadership • Great benefits for you and your family • Comprehensive medical (choice of 3 plans), dental and vision coverage • Company paid short-term disability, long term disability and life insurance • Optional supplemental life, accident and critical illness insurance plans • 401K with company match • Flexible PTO and generous paid holiday schedule • Fully paid primary caregiver leave (12 weeks) & parental bonding leave (2 weeks)

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