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Digital Marketing Operations Specialist

Job not on LinkedIn

🔥 3 minutes ago

🌐 United States, Costa Rica – Remote

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🏖️ New Jersey – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

Where this job comes from

Posted on Arxada's careers page, not through a job board

First seen by Remote Rocketship 3 minutes ago

Logo of Arxada

Arxada

1001 - 5000 employees

Founded 2021

🤝 B2B

🍽️ Food & Beverage

🌾 Agriculture

💰 Private equity on 2023-02

B2B • Food & Beverage • Agriculture

Arxada is a global provider of microbial-control technologies and specialty chemical solutions that protect products, infrastructure and people by preventing harmful microbial growth. Its biocides and formulation technologies are used as “silent protectors” in a wide range of end products and industries—found in home and personal care items (shampoos, dish soaps, disinfecting wipes), paints and coatings, wood protection, food, beverage and water systems, and crop protection products. Arxada operates as an industrial supplier of formulation ingredients and contract development/manufacturing services focused on microbial control, with product lines such as Geomulse™, Quanticare™, Tanalith® and others.

📋 Description

• Execute digital marketing campaigns, landing pages, forms, email nurtures, and automation workflows using HubSpot or similar platforms • Manage lead routing, lead scoring, audience segmentation, and CRM integration processes • Support webinar, trade show, and event promotion activities • Coordinate post-event lead follow-up • Maintain and improve database quality, contact lists, and campaign tracking • Build and maintain campaign performance reports and dashboards • Monitor and optimize Google Ads and digital marketing activities • Collaborate with Sales and Marketing teams to improve lead generation and conversion • Execute and optimize lead generation programs and marketing automation workflows across global markets

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, Digital Marketing, or a related field • 3+ years of experience in B2B marketing • Hands-on experience with HubSpot, Marketo, Eloqua, Pardot, or similar platforms • Experience executing campaigns rather than only managing agencies • Familiarity with AI-powered marketing tools and their application to content, automation, campaign optimization, and analytics is preferred • Experience with lead management, CRM integration, and campaign reporting • Strong analytical skills and familiarity with marketing performance metrics • Experience with web content management systems (CMS), including WordPress; experience with Adobe Experience Manager (AEM) is preferred • Professional certifications in HubSpot and/or Google Ads are a strong plus • Certifications in Google Analytics or other relevant marketing automation platforms are also valued • Fluent English is required; German is preferred

🏖️ Benefits

• Equal opportunity employer • Diverse and inclusive workplace • Opportunity to work remotely when based in the United States • Opportunity to work in a global company serving customers in more than 100 countries

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