Head of Brand Narrative

🔥 14 hours ago

🇺🇸 United States – Remote

💵 $190k - $220k / year

⏰ Full Time

🔴 Lead

👻 Ghost score 21%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Ashby

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

🤝 B2B

👥 HR Tech

Consulting • B2B • HR Tech

Ashby is a software development company that specializes in providing hiring solutions for high-growth companies. Their platform enables teams of all sizes to manage an efficient and effective hiring process, helping organizations achieve their ambitious growth targets. Notable clients include Opendoor, Figma, Notion, Deel, and Modern Treasury.

📋 Description

• Own Ashby’s overarching company and brand narrative • Own the company-level differentiation story across every segment • Maintain a scalable messaging framework for teams and go-to-market campaigns • Ensure segment-specific narratives remain consistent with the overarching company story • Listen to Gong calls and engage with customer-facing teams • Conduct customer interviews, surveys, and qualitative and quantitative market research • Use AI tools to synthesize findings across larger data sets • Own the narrative arc for Ashby’s annual keynote with the CEO • Coordinate product launch content within the keynote narrative • Manage keynote planning, speaker management, and event details • Develop startup and lower mid-market messaging and content • Create sales decks and enablement content for startup and lower mid-market audiences • Partner with Enterprise Product Marketing, Sales Leadership, Partnerships, Product, Engineering, and the CEO • Integrate VC Program messaging into broader company messaging • Build narrative frameworks, keynote processes, and segment-specific work before growing a team

🎯 Requirements

• Background in Product Marketing, Brand or Corporate Marketing, or Content or Communications leadership • Confident, senior narrative thinker able to work directly with a CEO on high-stakes storytelling • Ability to work at the intersection of company vision, market dynamics, and enablement • Willingness to perform deep individual-contributor work before building and leading a team • Ability to maintain a coherent narrative across significantly different audiences • Strong curiosity about industry news and its implications for company narrative • Ability to work with sales leaders • Comfort working directly with senior executives on high-visibility work • Comfort with enablement aspects of product marketing • Ability to connect customer anxieties, industry news, and company direction

🏖️ Benefits

• Competitive compensation • 10-year exercise window for stock options • Unlimited PTO; four weeks recommended per year • Twelve weeks of fully paid family leave in the US • Generous equipment, software, and office furniture budget • $100/month education budget • More expensive educational items, such as conferences, covered with manager approval • High-quality work environment emphasizing thoughtful work and avoiding quick hacks