Account Based Marketing Manager – Enterprise Healthcare

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🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $120k - $130k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Avo

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

🏥 Healthcare

🤖 Artificial Intelligence

☁️ SaaS

💰 $5M Seed Round - AvoMD on 2023-06

Healthcare • Artificial Intelligence • SaaS

Avo is a clinician support platform that transforms medical evidence and guidelines into actionable, AI-driven tools integrated directly into clinical workflows and EHRs. The company offers an all-in-one SaaS platform with EHR integrations, customizable no-code/low-code builders, and AI assistants for inpatient and outpatient use—supporting clinical pathways, ambient listening, documentation, and operational workflows. Avo serves provider organizations, life sciences, and medical societies to standardize care, reduce clinician burnout, and improve guideline adoption at the point of care.

📋 Description

• Build and maintain marketing strategies and account plans for named enterprise health system accounts • Partner with Enterprise Account Executives and leadership to prioritize accounts and execute coordinated plans • Design and execute personalized, multi-channel ABM campaigns across email, LinkedIn, paid media, direct mail, events, and digital experiences • Collaborate with Product Marketing on account- and persona-specific messaging and assets for clinical, IT, and executive stakeholders • Track account engagement, pipeline creation, deal acceleration, and win rates using intent data and insights • Manage the ABM technology stack, including Demandbase, HubSpot, and Salesforce, to orchestrate campaigns, identify buying signals, and measure impact • Plan and execute targeted marketing programs, including executive events and healthcare conferences • Report to the Senior Director of Marketing and support alignment between marketing and sales to win enterprise accounts

🎯 Requirements

• 5+ years in B2B marketing, including at least 3 years running account-based marketing or enterprise demand generation for considered, high-ACV sales • Track record of building pipelines in named enterprise accounts and tying marketing activity to closed revenue • Fluency with ABM platforms and marketing/CRM systems, including HubSpot • Comfort working from intent and engagement data • Ability to build account plans alongside Account Executives and share accountability for pipeline • Strong writing and messaging judgment, including translating clinical or technical value propositions for executive buyers • Comfort operating in ambiguity and building a marketing motion from the ground up • Experience at a high-growth startup owning a function end to end • Preferred: experience marketing into hospitals or health systems and familiarity with clinical, IT, security, and procurement buying processes • Preferred: understanding of healthcare IT, including EHRs, clinical workflows, and CMIO and clinical informatics priorities

🏖️ Benefits

• Flexible and generous PTO • Medical, dental, and vision coverage for you and your family • 401K contribution matching • Tax-free funds for personal device usage • Equity • Remote-first work from anywhere in the US • Optional opportunity to work in person 2 days/week for employees in the NYC area