Product Manager, Marketing Technology

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Logo of BD

BD

10,000+ employees

Founded 1897

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🔬 Science

💰 $24M Grant on 2020-07

Healthcare Insurance • Pharmaceuticals • Science

BD (Becton, Dickinson and Company) is a global medical technology company dedicated to advancing the world of health. It focuses on developing innovative technologies, services, and solutions to improve safety and efficiency in healthcare. BD offers a wide range of products including medication management solutions, surgical solutions, cervical cancer screening, drug delivery systems, and laboratory services. The company is also involved in infection risk management and provides advanced clinical insights to enhance patient outcomes. With a commitment to global health sustainability and social investing, BD is a leader in healthcare technology and services worldwide.

📋 Description

• Lead the product management lifecycle from ideation to launch, ensuring alignment with company goals and customer needs. • Deeply understand our customers, technology, processes, and business goals. • Help our organization scale through technology-driven solutions. • Develop and maintain a product roadmap, prioritizing features and enhancements based on market research, customer feedback, and business objectives. • Own the product lifecycle: deliver features, learn from user adoption metrics and feedback, and broadly communicate product strategy, tactics, and operations. • Manage all aspects of the product development lifecycle including: research, design, proposals, prioritization, implementation, and post-launch maintenance. • Partner and coordinate cross-functionally across Digital Marketing, Digital Technology, Business Intelligence, and other teams to understand business needs and translate those into action. • Collaborate with engineering, marketing, sales, and customer support teams to define product requirements and deliverables. • Guide and motivate a cross-functional team through the full product development lifecycle using discovery, iterative design, and agile development methodologies. • Build and strengthen relationships with internal and external partners. • Communicate product vision, strategy, and progress to stakeholders, including senior leadership. • Define and track key performance indicators (KPIs) to measure product success and drive continuous improvement. • Use product metrics that measure progress towards your goal, communicate regularly, and optimize based on results. • Develop and enhance platform to implement testing strategies and execution plans to optimize and improve performance of customer marketing programs (A/B, etc.) • Build and strengthen relationships with internal and external partners.

🎯 Requirements

• Bachelor’s degree or equivalent experience in Business, Computer Science, Engineering. • 5+ years of Software product management experience. • 5+ years’ experience designing and building on CRM platforms. • Experience with MarTech Products and Technology: Salesforce Marketing Cloud, Salesforce Experience Cloud, Personalization, Google Analytics, Pendo.io, Fullstory, and Salesforce Commerce Cloud or similar. • 5+ years’ experience working in a collaborative Agile environment leading remote teams through grooming, planning, daily stand-up, etc. • 3+ years in managing, supporting and optimizing CRM and Marketing Technology platforms integrated with an eCommerce stack (Salesforce Marketing Cloud, Personalization, Data Cloud, Google Analytics or similar behavioral analytics platforms). • Mature interpersonal skills to guide interactions with your partners in design, engineering, and other business functions (marketing, sales, customer service, legal). • History of using a highly analytical abilities to synthesize complex and diverse information. • Experienced in successful group presentations and conducting meetings, able to clearly articulate verbally. • Track record of identifying and resolving problems in a timely manner and gathering and analyzing information skillfully.

🏖️ Benefits

• Annual Bonus • Health and Well-being Benefits • Medical coverage • Health Savings Accounts • Flexible Spending Accounts • Dental coverage • Vision coverage • Hospital Care Insurance • Critical Illness Insurance • Accidental Injury Insurance • Life and AD&D insurance • Short-term disability coverage • Long-term disability insurance • Long-term care with life insurance • Other Well-being Resources • Anxiety management program • Wellness incentives • Sleep improvement program • Diabetes management program • Virtual physical therapy • Emotional/mental health support programs • Weight management programs • Gastrointestinal health program • Substance use management program • Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit • Retirement and Financial Well-being • BD 401(k) Plan • BD Deferred Compensation and Restoration Plan • 529 College Savings Plan • Financial counseling • Baxter Credit Union (BCU) • Daily Pay • College financial aid and application guidance • Life Balance Programs • Paid time off (PTO), including all required State leaves • Educational assistance/tuition reimbursement • MetLife Legal Plan • Group auto and home insurance • Pet insurance • Commuter benefits • Discounts on products and services • Academic Achievement Scholarship • Service Recognition Awards • Employer matching donation • Workplace accommodations • Other Life Balance Programs • Adoption assistance • Backup day care and eldercare • Support for neurodivergent adults, children, and caregivers • Caregiving assistance for elderly and special needs individuals • Employee Assistance Program (EAP) • Paid Parental Leave • Support for fertility, birthing, postpartum, and age-related hormonal changes • Leave Programs • Bereavement leaves • Military leave • Personal leave • Family and Medical Leave (FML) • Jury and Witness Duty Leave

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