Senior Manager, Marketing, Offer and Fulfillment Operations

Job not on LinkedIn

🔥 2 hours ago

☕ Washington – Remote

☕ Washington – Remote

⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

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BECU

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1935

🛡️ Insurance

📦 Logistics

🏦 Banking

Insurance • Logistics • Banking

BECU is a member-owned, not-for-profit credit union committed to serving the financial needs of its members. As a credit union, BECU offers a range of financial services including everyday banking, loans and mortgages, financial planning, and business banking. Members benefit from competitive rates, low fees, and a focus on financial health and well-being. BECU also provides financial health programs and exclusive member discounts. Originally established as Boeing Employees' Credit Union, BECU is federally insured by the NCUA and promotes an equal housing opportunity.

📋 Description

• Lead the adoption and continuous improvement of tech-enabled marketing operating models that enhance efficiency, governance, performance, and member engagement. • Define and implement end-to-end offer management and fulfillment practices that support organizational goals, ensure operational readiness, and improve the effectiveness of marketing programs. • Build scalable, auditable processes and operational workflows that support campaign execution, regulatory compliance, and cross-functional collaboration across the enterprise. • Oversee forecasting activities that provide actionable insights into marketing performance, business outcomes, and strategic investment decisions. • Conduct ROI analyses, evaluate program effectiveness, and translate insights into recommendations that improve efficiency, execution, and results. • Partner closely with senior leaders and stakeholders across marketing, compliance, risk, data, and product functions to align priorities, establish governance, and drive successful execution. • Develop and deliver impactful presentations across stakeholder groups that effectively communicate strategies, recommendations, operational roadmaps, and business outcomes. • Coach, mentor, and develop team members while supporting a culture of accountability, innovation, continuous learning, and operational excellence.

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, or Communications, or equivalent work or education-related experience. • 5 years of experience in marketing operations, marketing program management, martech or a related role. • 3 years of demonstrated ability to lead teams and set direction. • Executive presentation experience and ability to effectively communicate strategies for alignment and adoption. • Experience producing outcomes within a highly regulated industry. • Implementation experience with Digital Asset Management best practices and tools (e.g. Aprimo, Bynder, Workfront), knowledge management programs, and offer management/fulfillment systems (especially Naehas). • Excellent project management skills with the ability to manage multiple complex initiatives. • Experience with change management and building momentum amongst cross-functional teams for project delivery, adoption, and iterative improvements. • Excellent data management and analytics capabilities to parse system process data for trends, audit events, and cycle times. • Ability to lead and inspire cross-functional collaboration, influence, and negotiation. • Strong business acumen with the ability to conduct advanced analytics, competitive benchmarking, and strategic planning. • Advanced degree in Marketing, Business Administration, or Communications.

🏖️ Benefits

• 401(k) Company Match (up to 3%) • 4% annual contribution to your 401(k) by BECU • Medical, Dental and Vision (family contributions as well) • PTO Program + Exchange Program • Tuition Reimbursement Program • BECU Cares volunteer time off + donation match