Senior Marketing Strategist

Job not on LinkedIn

🔥 4 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $90k - $100k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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Big Human

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2011

Big Human is a technology, design, and branding company that creates digital products and experiences for businesses, non-profits, and its own startups. Since 2010, the agency has delivered numerous websites, applications, and brands, providing services across strategy (digital strategy, product strategy, ideation, innovation, research), design (digital product design, UX, web design, branding, illustration), development (full‑stack, mobile apps, Web3, Apple Vision Pro apps), and marketing/growth (content, SEO, social, paid). The 35-person team combines design, engineering, and strategy and focuses work in sectors including FinTech, eCommerce, Travel, Startups, Social Media, Blockchain/Web3, and Healthcare. They serve enterprise and startup clients and emphasize user-centered, data-driven, and cross-disciplinary product development.

📋 Description

• Develop go-to-market strategy for new and emerging digital products • Translate client goals into marketing strategies and execution plans • Use AI tools to explore strategic directions, validate ideas, and pressure-test plans • Synthesize client inputs, research, and performance data into strategic direction • Define goals and success metrics for clients and initiatives • Prioritize high-impact work and make trade-offs • Own marketing initiatives end-to-end from kickoff through delivery • Use AI to accelerate planning, drafting, and campaign iteration • Build systems and create content for social media and creative campaigns • Prepare weekly client decks and campaign updates • Identify and resolve project risks • Brief designers, producers, freelancers, and partner agencies • Set deliverable, timeline, and success criteria expectations with the Marketing Manager • Track cross-channel marketing performance • Translate analytics into insights, recommendations, and next steps • Lead day-to-day client communication and present plans, updates, and performance insights • Improve internal workflows, processes, templates, and reporting systems

🎯 Requirements

• NYC or Tri-State based, with remote work and occasional in-person opportunities • 5–8+ years experience in marketing strategy, growth marketing, or campaign leadership • Agency experience or startup GTM experience strongly preferred • Experience managing multi-channel campaigns • Strategic marketing generalist balancing brand storytelling with growth and performance • Comfortable owning projects end-to-end and moving work forward independently • Organized, proactive, and accountable • Comfortable managing multiple initiatives simultaneously • Comfortable using AI tools as part of daily workflow • Able to use modern tools to move from idea to draft to refined output efficiently • Strong judgment when editing, refining, and improving AI-assisted work • Strong communication and decision-making skills • Experience launching early-stage products or startups is a bonus • Experience collaborating with product managers, designers, and creative teams is a bonus • Experience building marketing systems or playbooks is a bonus • Ability to manage workstreams in Asana • Experience in agency or fast-paced startup environments

🏖️ Benefits

• Remote Office with bi-monthly coworking days • Health, Dental & Vision Insurance, including options completely covered by Big Human • 14 Paid Holidays & Generous Vacation Time • 401(k) Matching • 10–16 Weeks of Paid Parental Leave • Internet Credit & Home Office Upgrade Stipend • Summer Fridays • Yearly Team Retreat & Company-Sponsored Team Events • Shared Experience Fund & Donation Matching • Education Fund for professional development

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