Director of SEO, AEO

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 SEO Marketing

👻 Ghost score 11%

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Logo of BizIQ - Smart Growth Marketing

BizIQ - Smart Growth Marketing

51 - 200 employees

Founded 2012

📣 Marketing

🤝 B2B

☁️ SaaS

Marketing • B2B • SaaS

BizIQ is a digital marketing agency specializing in helping small businesses grow through comprehensive local and organic search engine optimization (SEO), pay-per-click (PPC) advertising, social media management, and website design services. With a focus on local SEO and reputation management, BizIQ aims to enhance a company's online presence to attract more local customers and increase brand visibility. They offer a variety of digital marketing packages personalized to meet the unique needs of their clients, ultimately driving customer growth through targeted online strategies. BizIQ has successfully assisted over 33,000 businesses, tailoring their services to ensure performance-based results and client satisfaction.

📋 Description

• Develop and evolve SEO and AEO strategies for client visibility across search engines, AI-powered search, and answer platforms • Stay ahead of changing search behaviors and translate them into scalable strategies • Drive measurable results across client campaigns on Google Search and emerging AI-powered search and answer platforms • Conduct hands-on experimentation, innovation, and testing • Develop hypotheses, run experiments, analyze outcomes, and turn findings into repeatable SEO, AEO, content, technical SEO, and AI-driven search strategies • Identify and test practical applications of AI and emerging technologies • Evaluate new tools and approaches based on performance, efficiency, scalability, and client outcomes • Create training, documentation, and resources for SEO Specialists, Sales, Client Services, and other teams • Lead and develop a multidisciplinary SEO and AEO strategy team of approximately 15 across content, links, strategy, and analytics • Coach team members and foster accountability, curiosity, continuous learning, and measurable improvement • Use analytics and performance data to identify opportunities, solve challenges, and guide strategic decisions • Turn successful experiments into scalable processes across a diverse client base • Partner with Sales, Client Services, Design, Fulfillment, Development, and other leaders to align execution as search evolves

🎯 Requirements

• Experienced Director of SEO and AEO • Deep understanding of traditional SEO, including local, organic, technical, content, and authority-building strategies • Understanding of AEO, AI-powered search, and evolving search behavior • Demonstrated ability to develop hypotheses, run structured experiments, analyze results, and improve performance • Hands-on leadership balancing strategy, experimentation, data analysis, problem-solving, and team leadership • Strong command of Google Analytics, Search Console, Ahrefs, SEMrush, and Moz • Strong understanding of AI and emerging technologies in search and digital marketing • Ability to evaluate and apply new tools strategically • Ability to turn complex concepts, experiments, and technical findings into training, documentation, and playbooks • Ability to create scalable processes across teams and a broad client portfolio • Proven ability to lead multidisciplinary teams, develop talent, establish accountability, and collaborate across functions • Prolonged periods working at a computer, including attending and presenting on camera during video calls

🏖️ Benefits

• Four Medical plans with Company HSA Contribution • MetLife Dental plans • Vision plan • Life Insurance • Disability Insurance • 15 days of PTO accrued annually • 6 paid holidays • 4 floating holidays • 401K • Paid parental leave • BizBucks peer-to-peer rewards program with weekly prizes, including Amazon gift cards • Award-winning culture with a fun, energetic, supportive atmosphere • No traveling required • Reasonable accommodations may be provided to enable individuals with disabilities to perform essential job functions

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