Head of Marketing

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blp

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🤝 B2B

☁️ SaaS

💰 Non Equity Assistance on 2020-06

AI • B2B • SaaS

blp is a pioneering company in the field of ERP automation, specializing in AI-driven solutions for processing incoming and outgoing e-invoices and managing various business processes including finance, procurement, logistics, and sales. With over 30 years in the ERP industry and experience from top research institutions, blp leverages native AI to enhance ERP integrations, automate complex document processing, and deliver comprehensive end-to-end solutions for 250+ industry leaders, making their operations more efficient and streamlined.

📋 Description

• Help establish and grow BLP's visibility and reputation across North America • Build relationships with customers, prospects, analysts, industry communities, and influencers • Act as the voice of the market by bringing customer insights, competitive intelligence, and regional trends back into the organization • Support regional go-to-market initiatives and strategic growth priorities • Develop and execute co-marketing initiatives with strategic partners • Support joint events, webinars, customer stories, campaigns, and thought leadership programs • Build strong relationships with partner marketing and alliance teams • Help expand awareness and pipeline through partner ecosystems • Plan and execute executive dinners, roundtables, customer events, webinars, and industry conferences • Support BLP's presence at key ERP, AI, finance, procurement, and enterprise technology events • Work closely with sales teams to maximize engagement and pipeline opportunities before, during, and after events • Manage regional event budgets, logistics, vendors, and follow-up activities • Develop and adapt content for North American audiences • Interview customers, partners, executives, and industry experts • Capture content at events and customer engagements • Create customer stories, social media content, event recaps, blogs, videos, and thought leadership assets • Help strengthen BLP's voice and visibility in the market

🎯 Requirements

• 7+ years of experience in B2B technology marketing • Experience in regional marketing, field marketing, partner marketing, integrated marketing, or related roles • Proven ability to build and execute marketing programs in close partnership with sales teams • Strong content creation and storytelling skills • Experience creating customer-facing content and capturing customer success stories • Excellent communication, relationship-building, and project management skills • Ability to balance strategic thinking with hands-on execution • Comfortable operating in a fast-moving, high-growth environment • Willingness to travel across North America as needed, with occasional travel to Europe. • Experience working for a European or international technology company expanding in North America • Experience serving as part of a globally distributed marketing team • Ability to represent regional market needs while maintaining alignment with global brand and go-to-market priorities • Experience adapting global campaigns and messaging for local market relevance • Experience working independently as the primary marketing resource within a region • Familiarity with enterprise software, ERP, automation, AI, SaaS, or business applications • Experience supporting executive audiences including CFOs, CIOs, COOs, and transformation leaders

🏖️ Benefits

• Help shape the future of agentic AI for enterprise operations • Join the team building BLP's North American presence • Work directly with experienced founders and leadership • Have a meaningful impact on market growth and company strategy • Enjoy significant ownership, autonomy, and visibility from day one • Be part of a fast-growing international company serving customers around the world