Media Strategist, Buyer

🔥 14 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Blueprint Creative Group

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2006

🤝 B2B

📱 Media

🌐 Web 3

B2B • Media • Web 3

Blueprint Creative Group is a Miami-based creative and communications agency that develops strategic marketing, branding, digital and event campaigns for government, economic development, higher education, travel & hospitality, healthcare and B2B clients. They run integrated programs including account-based marketing for SaaS/government technology clients, large-scale event and metaverse/Web3 activations (including NFT conferences), and tourism and destination marketing. The firm offers advertising, media, and campaign strategy services and has experience securing and executing federal and public-sector contracts.

📋 Description

• Develop and manage the annual paid media strategy and budget in coordination with client and internal teams. • Create innovative media buys using a mix of traditional, digital, programmatic, and community-based platforms. • Ensure equitable reach for Black, Latino, Asian, immigrant, and rural communities. • Negotiate vendor contracts, oversee placement schedules, and track KPIs such as reach, frequency, and engagement. • Partner with the Data Analyst to monitor media performance and refine buys based on RCT and evaluation data. • Collaborate with the Creative Director to ensure consistent and resonant message delivery across all media. • Provide monthly media performance reports with actionable insights.

🎯 Requirements

• Bachelor’s degree in marketing, media planning, or analytics. • 7+ years in media strategy and buying, preferably in public sector or health awareness campaigns. • Deep understanding of equitable media planning and multicultural engagement. • Experience with Google Ads, Meta Ads, OTT, and community-based media buying.