Director, Brand Strategy and Commercial Effectiveness

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $201.9k - $244.6k / year

⏰ Full Time

🔴 Lead

💃 Brand Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Bristol Myers Squibb

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1887

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Bristol Myers Squibb is a global biopharmaceutical company that is dedicated to discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases. Their areas of focus include cardiovascular health, cell therapy, immunology, and oncology. With a commitment to transforming patient outcomes through pioneering science, Bristol Myers Squibb partners with a worldwide network of researchers, healthcare providers, and other stakeholders. They aim to lead in innovation for patients while fostering diversity and inclusion within their workforce.

📋 Description

• Lead cross-functional strategic alignment and decision-making for the global CAMZYOS brand • Lead lifecycle management, including label optimization and future growth opportunities • Develop competitive strategy for current and future market entrants • Shape CAMZYOS positioning, activation, and long-term brand value across its lifecycle • Lead global-to-local commercial strategy and partner with local market teams • Drive a forward-looking strategic view of the HCM market and evolving treatment paradigms • Translate competitive insights into brand narrative, data generation plans, and long-range evidence planning • Serve as commercial lead for the nHCM indication, including commercial input into trial design and differentiation priorities • Represent Commercial in pipeline and lifecycle management forums • Own commercial perspectives on data generation decisions across the brand lifecycle • Guide geographic sequencing, market footprint prioritization, and resource allocation • Ensure global priorities and competitive positioning translate into actionable local-market direction • Partner with local leadership on lifecycle priorities, launch sequencing, and market-specific considerations • Advise the Executive Director, Global Brand Lead, and senior leadership on consequential brand decisions • Represent Commercial in senior forums across Clinical Development, Regulatory, Medical Affairs, Market Access, and Global Commercial • Build cross-functional relationships and mobilize teams without direct authority

🎯 Requirements

• Bachelor’s degree (BA or BS) required; MBA or advanced degree strongly preferred • 8+ years of progressive pharmaceutical industry experience • Demonstrated success in strategy roles within complex, matrixed organizations • Commercial experience strongly preferred • Experience leading enterprise-level strategic planning • Strong financial acumen, disciplined investment thinking, and risk-based decision-making • Ability to lead through influence and mobilize cross-functional teams in a matrix environment • Strong analytical and insight-driven capabilities • Experience leveraging market research, competitive intelligence, and financial analysis • Excellent communication and synthesis skills • Ability to translate complexity into clear strategic implications for senior leaders and stakeholders • Track record of managing multiple high-impact priorities with urgency, sound judgment, and effectiveness in ambiguous, fast-moving environments • Strong understanding of pharmaceutical market dynamics, including launch planning, lifecycle management, and competitive strategy • Experience within Bristol Myers Squibb and/or cardiovascular brands preferred • Familiarity across the care continuum and launch experience a plus

🏖️ Benefits

• Comprehensive wellbeing support, retirement and financial protection benefits • Medical, dental, vision, life and disability insurance offerings • Flexible Time Off (FTO) without a set accrual limit for eligible U.S.-based exempt employees • 11 paid company holidays each year • 160 hours of paid vacation annually for eligible new hires in specified employee groups • 3 optional holidays for eligible non-exempt, RayzeBio, and Puerto Rico employees • Paid sick leave, where eligible • Up to two paid volunteer days per year • Summer hours flexibility • Medical, personal, parental, caregiver, bereavement, and military leaves of absence • Annual Global Shutdown between Christmas Day and New Year's Day • Additional discretionary incentive cash and stock opportunities • Flexible/remote-by-design work model