Director, Brand and Communications

Job not on LinkedIn

🕒 August 6

🌐 United States, United Kingdom – Remote

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🏄 California, Colorado, +12 more states – Remote

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💵 $185k - $215k / year

⏰ Full Time

🔴 Lead

💃 Brand Manager

🦅 H1B Visa Sponsor

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👻 Ghost score 10%

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Logo of Kickstarter

Kickstarter

51 - 200 employees

Founded 2009

👥 B2C

🌍 Social Impact

📱 Media

💰 Series D on 2022-01

B2C • Social Impact • Media

Kickstarter is a crowdfunding platform that allows creators to bring their projects to life with the support of backers. It covers a wide range of categories, including art, comics, design, film, games, and technology. Kickstarter has successfully funded over 270,000 projects, with over $8 billion pledged by backers worldwide. The platform also highlights projects from diverse creators, such as Black, Hispanic, Latin, LGBTQIA+, and others to promote creativity and inclusivity.

📋 Description

• Identify emerging cultural conversations, creative movements, and timely opportunities where Kickstarter has a credible and distinctive role • Generate ideas and mobilize teams to turn them into campaigns, partnerships, experiences, and stories • Build compelling narratives about Kickstarter’s brand, business, products, creators, and impact • Lead proactive media relations and cultivate relationships with journalists, editors, creators, cultural leaders, and trendsetters • Establish a pipeline of stories and moments across business, technology, culture, and creative-industry outlets • Serve as senior day-to-day lead for Kickstarter’s PR agency • Advise the executive team on corporate positioning, executive communications, reputation, and emerging issues • Partner with Growth, Product, Outreach, Content & Editorial, Social, Partnerships, and other teams on cohesive communications • Lead integrated brand and cultural programs from insight through execution and amplification • Establish goals and success measures connecting awareness and reputation to creator, backer, and business growth • Lead and develop a high-performing team

🎯 Requirements

• Significant senior-level experience leading brand communications, cultural marketing, public relations, or an integrated combination of these disciplines • Exceptional cultural fluency and a strong point of view about the ideas, people, and movements shaping creative culture • Record of developing original ideas and turning them into campaigns, stories, partnerships, or moments that earn attention • Deep relationships with major media outlets, influential journalists, cultural connectors, creators, and industry leaders • Outstanding communications judgment and ability to make complex business, product, and cultural stories clear and compelling • Experience leading PR agencies and internal collaborators through clear strategy, strong creative direction, and measurable accountability • Ability to move between long-term brand building and fast-moving cultural opportunities while keeping the marketing calendar cohesive • Strong executive presence and experience advising senior leaders on communications, positioning, and reputation • Highly collaborative leadership style and ability to create momentum across teams without relying solely on formal authority • Understanding of how to measure brand equity, share of voice (SOV), and full-funnel campaign performance • Genuine connection to Kickstarter’s mission and deep respect for creators, creative communities, and backers

🏖️ Benefits

• A fully remote workforce with plenty of opportunities to get to know your colleagues • 100% employer-paid health plan offerings • 16 paid vacation days • 10 sick days • Paid holidays • Company-wide winter break between Christmas and New Years • 25 volunteer hours each year • 18 weeks of parental leave for the primary caregiver • 16 weeks of parental leave for the secondary caregiver • Fertility/family planning resources • 401k with 3% safe harbor contribution • $3,000 USD Remote Working & Wellness Stipend (prorated) each calendar year for remote working, wellness, health, and fitness expenses • $500 Role Development Stipend • 4-day workweek

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