Senior Marketing Manager

Job not on LinkedIn

🔥 3 minutes ago

🇺🇸 United States – Remote

💵 $115k - $137k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Bridge

WebsiteLinkedInAll Job Openings

11 - 50 employees

💳 Fintech

₿ Crypto

💸 Finance

Fintech • Crypto • Finance

Bridge is a cutting-edge payment platform designed to simplify global money movement using stablecoins. It offers innovative solutions such as orchestration APIs for seamless stablecoin integration and issuance APIs for creating custom stablecoins, allowing transactions in USD, EUR, USDC, USDT, and more. Bridge's infrastructure supports rapid cross-border transfers, real-time payouts, and financial operations enhancement, tailored for companies seeking to leverage digital dollars globally. By providing treasury optimization and enhanced savings and spending capabilities in US Dollars, Bridge is revolutionizing how businesses and customers engage with digital currencies, particularly in regions like LATAM.

📋 Description

• Own the content engine: set the editorial strategy and calendar, define the briefing and review process, and build the workflows that let contributors produce consistently at scale. • Serve as the day-to-day owner of the company website, including content updates, page builds, landing pages, and ongoing maintenance. • Source, plan, manage, and execute the full calendar of marketing events from concept through post-event follow-up. • Own marketing’s use of our marketing automation and CRM platform, serving as the go-to owner for building effective marketing lists, audience segmentation, and data-driven targeting. • Operationalize multi-channel and ABM campaigns designed with Demand Generation, building the target-account lists, audiences, sequences, and tracking that bring them to life. • Act as the primary point of contact and project manager for external partners: the design/creative agency, PR/communications agency, freelancers, and event vendors.

🎯 Requirements

• A well-rounded marketing generalist with a proven track record across content, website, and events, plus the operational skills to run programs end to end. • 6+ years in marketing, ideally in a B2B or technology environment, spanning both program/creative execution and marketing operations. • Comfortable owning a marketing automation/CRM platform (we currently use HubSpot): building lists, segmenting audiences, automation, and reporting. • Strong content instincts and the ability to manage production across writers, designers, and freelancers. • Hands-on experience with website/CMS management. • Proven track record managing events end to end, including logistics and budgets. • Strong project management skills with the ability to juggle multiple workstreams and deadlines simultaneously. • Experience coordinating external agencies, freelancers, and vendors. • A self-starter who thrives in a lean, fast-moving team and is comfortable building process from scratch • Experience evaluating, migrating, or standing up a new CRM or marketing automation platform. • Platform certifications (e.g., HubSpot, Marketo, Salesforce). • Experience operationalizing ABM or multi-channel campaigns alongside a demand generation counterpart. • Familiarity with SEO, web analytics (e.g., GA4), and A/B testing. • Basic HTML/CSS or no-code page-builder experience.

🏖️ Benefits

• Health & Wellness — Medical, dental, and vision coverage for you and your dependents, with multiple plan options to fit your needs. Telehealth access included. • Financial Protection — Life insurance, long-term disability, flexible spending and health savings account options, and supplemental insurance coverage. • Savings & Retirement — 401(k) with company match to help you build long-term financial security. • Time Off — Flexible PTO, sick time from day one, paid holidays, and paid short-term disability and parental leave options. • Support & Extras — Employee Assistance Program (EAP) with free counseling and work-life resources, legal services, pet insurance and discount plans, and access to an employee discount center.