Product Marketing Lead

🔥 41 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BrightAI

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤖 Artificial Intelligence

🏢 Enterprise

☁️ SaaS

Artificial Intelligence • Enterprise • SaaS

BrightAI is a company dedicated to unlocking the potential of traditional enterprises that operate with multiple locations, fleets of machines, and labor-intensive processes. Founded on the belief that 'hidden-gem' enterprises often overlook their full potential, BrightAI provides full-service solutions that reduce costs and enhance cash flow for these businesses. By leveraging affordable IoT devices, Edge AI, and cloud technologies, BrightAI aims to digitize and disrupt industries, enabling significant efficiency and profitability improvements. The company prides itself on its unique platform that makes digital transformation accessible and affordable, aiming to deliver innovation and transformative business ideas in a short time frame.

📋 Description

• Own company, product and use-case positioning and messaging, maintaining an approved source of truth for sales, growth and design. • Interview customers, prospects and field-facing colleagues to turn feedback and competitive alternatives into sharper messaging. • Translate sensors, software and AI into clear value for operators and executives without overstating capabilities. • Write and maintain website and use-case pages, sales decks and one-pagers with search and discoverability incorporated. • Produce customer case studies using approved, verifiable proof. • Run the editorial calendar for articles, newsletters and social posts, including internal subject-matter-expert interviews. • Plan launches and sales enablement, setting editorial priorities with growth for distribution and design for visual delivery.

🎯 Requirements

• A strong writer who ships finished work, with examples that went live and got used. • Prior ownership of positioning and messaging for a technical product sold to enterprise or industrial buyers. • Ability to learn hardware, software and AI products well enough to explain them accurately to non-technical decision makers. • Experience running customer and prospect interviews and turning what you hear into usable messaging. • Practical use of AI tools for research synthesis and content reuse, with verified claims and meaningful human editing. • Sound judgment about prioritization when there is more to write than time allows. • Experience in utilities, water, energy, industrial operations or field services is a bonus. • Background marketing IoT, sensor or other physical-world products is a bonus. • Sales enablement experience for long, multi-stakeholder sales is a bonus.

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