Product Marketing Manager

Job not on LinkedIn

🔥 30 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Improvado

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

📣 Marketing

💼 Consulting

☁️ SaaS

💰 $22M Series A - Improvado on 2022-05

Marketing • Consulting • SaaS

Improvado is an AI-native SaaS platform that centralizes marketing and sales data, connecting 1,000+ sources to provide automated ETL/ELT/Reverse ETL, data transformation, and enterprise-grade data governance. Its conversational AI agent answers natural-language queries, builds dashboards on the fly, generates and runs experiments across ad platforms, and applies creative intelligence to analyze and generate ad variants. The platform targets marketing and analytics teams at enterprises and agencies, emphasizing no-code data pipelines, real-time insights, automated campaign validation, and compliance (SOC 2, GDPR, HIPAA support).

📋 Description

• Own core positioning, category framing and message hierarchy across ICPs and personas • Create usable ICP and persona documentation • Own the messaging layer of new product and feature launches, including internal rollouts that enable the field to sell them • Establish a structured win/loss interview program with quarterly readouts • Maintain living battlecards • Monitor competitor positioning, pricing and product moves and drive counter-positioning • Develop the core pitch narrative, demo storyline and objection-handling framework • Create messaging components for new-representative onboarding • Maintain a weekly cadence with Sales leadership • Provide direct support on competitive and enterprise deals, including RFPs, security and technical evaluations, and displacement plays • Develop Improvado's narrative for Gartner, Forrester and category influencers • Feed structured market and buyer insight into product prioritization • Improve competitive win rate, opportunity stage conversion, new-representative time-to-first-deal, field adoption of enablement assets, win/loss cadence and message consistency

🎯 Requirements

• 4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product • Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT • Experience with B2B SaaS sold to marketing or data buyers • Reference profile includes marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors • Proof of shipped work, including positioning that changed the website and pitch, battlecards used by sales representatives, and a sustained win/loss program • Writing that supports claims with evidence for skeptical technical buyers • Comfort operating closely with Sales through weekly cadences, deal reviews, live calls and direct feedback • Experience marketing AI capabilities without hype • Nice to have: hands-on SQL, dbt or BI • Nice to have: analyst-relations experience • Nice to have: agency-side or enterprise-brand background • Nice to have: vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming • Fluency in English (speaking, writing and reading) • Availability to work in EST-PST time zones

🏖️ Benefits

• Remote-first environment • 20 working days of PTO per year • US holidays and additional days off • Professional development reimbursement

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume