Senior Product Manager, Marketing Platform

🔥 5 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $162.1k - $224.5k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Upstart

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🚘 Automotive

💼 Consulting

🏥 Healthcare

Automotive • Consulting • Healthcare

Upstart is a leading AI lending marketplace partnering with banks and credit unions to expand access to affordable credit. The company focuses on revolutionizing lending and credit risk evaluation by leveraging its AI marketplace, which allows for higher approval rates and lower loss rates for Upstart-powered banks and credit unions. Recently, Upstart has expanded its offerings to include automobile refinancing. With a mission to enable effortless credit based on true risk, Upstart is also known for its digital-first lending experience and holds a significant position in the financial services sector.

📋 Description

• Manage the Marketing Platform roadmap by translating platform vision and channel needs into prioritized investments • Make campaign execution faster and more self-service by identifying bottlenecks and building tools and integrations • Partner with Engineering, Analytics, and Machine Learning to build predictive and AI-assisted capabilities • Connect and extend third-party integrations, vendors, and data sources • Improve audience targeting, workflow automation, attribution, reporting reliability, and cross-channel acquisition-cost visibility • Evaluate investments based on borrower originations, acquisition efficiency, campaign execution speed, reliability, scalability, and compliance • Collaborate with the Marketing Platform team and cross-functional stakeholders to shape vision, roadmap, and execution

🎯 Requirements

• 6+ years of product management experience, including ownership of internal platforms, integrations, or tools supporting marketing, partnerships, or operations • Ability to turn stakeholder needs and workflow problems into a clear roadmap and deliver solutions with Engineering and cross-functional partners • Ability to define success metrics, assess business impact, and use data to prioritize competing investments • Strong communication and relationship-building skills; ability to align stakeholders from individual contributors to senior leaders and influence decisions without direct authority • Preferred: Experience building marketing technology for Lifecycle, Digital, Direct Mail, or Affiliates and Partnerships • Preferred: Experience with audience management, campaign automation, attribution, or incrementality measurement • Preferred: Experience connecting systems and workflows across marketing channels • Preferred: Experience applying AI or machine learning to workflows or business decisions • Preferred: Experience balancing speed, compliance, and scalability in financial services or another regulated industry • Team operates on East/West coast time zones • For Canada-based roles, applicants cannot be based in Quebec

🏖️ Benefits

• Competitive compensation, including base pay, bonus opportunities, and annual equity grants that vest quarterly • Retirement benefits through a 401(k) or Group Retirement Savings Plan with a company match of $2 for every $1 contributed, up to $15,000 annually • Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees (US only) • Comprehensive health coverage including medical, dental, vision, and wellness resources for US employees • Supplemental health coverage for Canada • Health Savings Account contributions for eligible US plans • Life insurance and disability coverage • Paid time off, sick leave, and company holidays • Paid family and parental leave • Family-centered fertility, parenthood, and caregiving benefits • Employee Assistance Program offering mental health support and life-centered resources • Financial planning tools and financial concierge service (US only) • Annual wellness allowance • Annual productivity allowance for relevant tools and resources • Team events, all-company updates, and employee resource groups • Onsite perks including catered lunches and stocked micro-kitchens at offices

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