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Senior Product Marketing Manager, VoC, Competitive Intelligence

🔥 7 minutes ago

🇺🇸 United States – Remote

💵 $127k - $162k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

Where this job comes from

Posted on Housecall Pro's careers page, not through a job board

First seen by Remote Rocketship 7 minutes ago

Logo of Housecall Pro

Housecall Pro

1001 - 5000 employees

Founded 2013

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Housecall Pro is a business management software for home service professionals, providing tools for scheduling, dispatching, invoicing, payment collection, and more. It is designed to improve efficiency and profitability for companies in industries such as HVAC, plumbing, electrical, and other home service sectors. The software includes features like QuickBooks integration, enhanced reporting, customer management, and mobile accessibility, and is trusted by thousands of businesses to automate and streamline their operations.

📋 Description

• Harness customer insights and competitive analysis to collaborate with product and marketing teams and develop product marketing strategies • Mentor junior team members • Develop product messaging and content to shape market perception and enhance storytelling • Plan and coordinate go-to-market strategies for new product launches • Orchestrate product launch activities with cross-functional teams • Monitor and track product performance during and after launches and refine the approach based on feedback • Equip Sales and Customer Success teams with tools and narratives to communicate product value • Manage post-launch optimization efforts in response to market shifts and new opportunities • Perform customer research, develop strategy, collect requirements, and manage asset production with cross-functional teams

🎯 Requirements

• 7+ years of experience in Product Marketing or a related field • Bachelor’s degree in Marketing, Business Administration, related field, or equivalent work experience • Experience planning and executing integrated go-to-market campaigns across multiple marketing channels • Experience and understanding of go-to-market strategies, approaches, and levers • Proven track record of collaborating cross-functionally to achieve shared KPIs • Proven experience driving team efficiency or output quality through the strategic use of AI tools and automation • Experience with small business owners; home service business trades preferred • Strong copywriting skills with an ability to translate complex material into comprehensible insights • Empathy for the customer • Creative problem-solving and motivation to test and learn • Excellent communication skills • Prompt attention to detail • A multi-dimensional background with breadth of cross-functional interests or depth of specialized mastery • Personal resilience to learn from scratch and thrive in ambiguity

🏖️ Benefits

• Medical, dental, vision, life, and disability insurance • 401(k) • Paid holidays • Flexible, take-it-as-you-need-it paid time off • Equity in a rapidly growing startup • Monthly tech reimbursements • Employee assistance program • Flexible time off • Paid parental leave • Other company benefits

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