Senior Customer Marketing Manager

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CaptivateIQ

201 - 500 employees

Founded 2017

💸 Finance

🏢 Enterprise

💰 $100M Series C on 2022-01

Finance • Software as a Service (SaaS) • Enterprise

CaptivateIQ is a modern sales commission solution that helps businesses to significantly improve revenue performance. By automating and simplifying the entire commission process, it allows sales teams to focus on selling rather than administrative tasks. The platform offers tools for real-time visibility and analytics, which motivate sales representatives and offer insights to sales leaders. CaptivateIQ's solution is flexible, transparent, and designed to scale with growing businesses, offering features like AI-powered intelligence and SmartGrid™ technology. Notably, it caters to various industries such as financial services, manufacturing, media and entertainment, among others, providing a strategic advantage in managing and optimizing sales performance management initiatives.

📋 Description

• Build and own CaptivateIQ’s customer advocacy, community, and voice-of-customer programs. • Run a proactive case study and reference program. • Structure how customer insight gets activated internally. • Build a systematic marketing motion into the customer install base. • Report to the Senior Director of Product & Corporate Marketing, with strong working relationships across Customer Success and Demand Gen.

🎯 Requirements

• 7+ years of customer marketing experience in B2B SaaS, ideally SPM/ICM-adjacent or in high-velocity enterprise software. • Has built or rebuilt a customer advocacy program (case studies, references, reviews) from the ground up. • Comfortable with pipeline and expansion metrics and campaign design — this role is equal parts storyteller and program operator. • Has owned structured voice-of-customer synthesis and internal distribution to cross-functional stakeholders. • Demonstrated independent judgment and proactive problem-solving. • Strong project ownership and follow-through with minimal oversight. • Excellent written and verbal storytelling skills.

🏖️ Benefits

• Comprehensive Healthcare: 100% coverage for medical, dental, and vision for all FTEs, with roughly 75% coverage for dependents. • Flexible Time Off: Flexible vacation days plus quarterly mental health days to ensure you have the space to recharge. • Annual Stipends: Dedicated funds for your professional development and caretaking needs. • Work Anniversary Bonuses: Annual bonuses to celebrate your milestones and contributions to the CaptivateIQ team that grow as your tenure does. • Retirement Savings (US-Only): A 401(k) plan to help you invest in and secure your future. • Premium Tools: The latest Apple hardware to empower you to do your best work. • Inclusive Community: Active Employee Resource Groups (ERGs) that celebrate shared identities and support our DEI goals by fostering an environment where diverse talent thrives.

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