Insight Manager

🔥 8 hours ago

🌽 Illinois – Remote

infoinfo

💵 $124k - $174.6k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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Logo of CDW

CDW

10,000+ employees

Founded 1984

💼 Consulting

🏥 Healthcare

📚 Education

💰 Post-IPO Equity on 2015-07

Consulting • Healthcare • Education

CDW is a leading provider of technology solutions, offering a comprehensive range of products and services to address the needs of enterprises, government, healthcare, and education sectors. They specialize in providing IT infrastructure services, managed services, and security solutions. CDW partners with top technology brands to deliver customized solutions that enhance business productivity and performance across various industries. With a strong focus on digital transformation, security, and cloud solutions, CDW supports businesses in navigating the complexities of modern IT environments. Their expertise spans several domains, including digital workspaces, cybersecurity, and enterprise solutions, making CDW a key partner in driving technological advancements.

📋 Description

• Track and synthesize macroeconomic trends, IT market dynamics, and B2B buying behaviors into Marketing and Sales recommendations • Develop and operationalize customer personas using data, customer surveys, focus groups, SME interviews, and third-party insights • Design and execute custom market research to deliver data-driven insights and actionable recommendations • Translate Voice of Customer feedback into prioritized insights, recommendations, and measurable follow-up actions • Communicate insights with Marketing channel owners, Sales, Solution & Services teams, and Digital to inform campaign and go-to-market efforts • Manage third-party data, research-vendor, and industry-association partnerships • Democratize access to insights through self-service resources, customized alerts, and scalable research assets • Foster innovation and continuous learning through campaign experimentation, VOC feedback, and post-activity debriefs

🎯 Requirements

• Bachelor’s degree in marketing, Business Administration, or a related business science field • Minimum of 5-7 years of experience in marketing, analytics or strategy, with a focus on industry or technology-specific story-telling • Strong analytical skills and experience with forecasting and scenario planning • Experience leveraging AI-powered tools to accelerate research, synthesize complex data and scale actionable insights • Proficiency in using CRM and sales data to drive marketing decisions • Excellent communication and leadership skills • Familiarity with industry reports from sources such as Gartner and Forrester • Ability to stay updated on competitor activities and market trends • Experience in gathering and utilizing customer feedback

🏖️ Benefits

• Annual bonus target of 10% subject to terms and conditions of plan • Benefits information provided at https://cdw.benefit-info.com/ • Remote work arrangement • Salary ranges may be subject to geographic differentials

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