Senior Director, Marketing

Job not on LinkedIn

🕒 August 27

🏄 California, Florida, +4 more states – Remote

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💵 $148k - $274.2k / year

⏰ Full Time

🟠 Senior

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 14%

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Logo of Centene Corporation

Centene Corporation

10,000+ employees

Founded 1984

🛡️ Insurance

💼 Consulting

🏥 Healthcare

Insurance • Consulting • Healthcare

Centene Corporation is a leading provider of government-sponsored healthcare services, specializing in delivering affordable and high-quality healthcare solutions. For over 40 years, Centene has focused on transforming the health of communities by expanding access to Medicaid, Medicare, and Health Insurance Marketplace services, as well as serving military communities through the TRICARE program. As the largest Medicaid managed care organization and a key participant in the Marketplace, Centene emphasizes localized healthcare delivery combined with strong partnerships with nonprofit organizations to meet the unique needs of its members. Centene is also committed to corporate sustainability and social responsibility, prioritizing environmental stewardship and ethical governance to enhance the well-being of the communities it serves.

📋 Description

• Drive market-leading business acquisition growth and retention through national operating scale and consumer-insight driven marketing activations for ICHRA plans • Build five-year, growth-oriented, integrated multichannel marketing strategies • Build and execute annual marketing plans connected to line-of-business and sales teams • Lead marketing team and agency partners in executing creative, content, omnichannel media, web, SEO, and direct-mail plans • Partner with Marketing Operations and Analytics to advance DRTV, precision marketing, and data analytics capabilities • Optimize BME investment allocation and support ROI-driven investment decisions and scenario planning • Lead day-to-day partnerships with creative, media, and SEO agency partners • Support agency scopes of work and budgets • Create a digital-first, consumer- and market-focused marketing team and culture • Develop a culture of learning, performance, inclusion, health, and community giving • Equip people managers with training and coaching for talent recruitment and management • Accelerate development of diverse talent through sponsored programs and active mentorship • Empower teams to act with speed, agility, and accountability • Influence partners to develop new products incorporating customer insights and needs • Collaborate with Product, Sales, Operations, Finance, HR, Compliance, and other business partners

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, Marketing or related field • Master’s degree preferred • 10+ years of experience in marketing within a regulated industry required • Health care industry experience in group benefit administration strongly preferred • Proven track record in organization and talent management • Experience successfully leading change • Demonstrated strength in talent leadership • Demonstrated success partnering with and influencing key internal and external stakeholders within a complex business environment

🏖️ Benefits

• Competitive pay • Health insurance • 401K plan • Stock purchase plan • Tuition reimbursement • Paid time off plus holidays • Flexible approach to work with remote, hybrid, field or office work schedules • Additional forms of incentives may be included in total compensation • Equal opportunity employer committed to diversity

Apply Now

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