Product Manager – Content

Job not on LinkedIn

🔥 22 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 13%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Ceresti Health

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2013

🏥 Healthcare

⚕️ Healthcare Insurance

🤝 B2B

💰 $11.7M Venture Round - Ceresti Health on 2025-08

Healthcare • Healthcare Insurance • B2B

Ceresti Health is a tech-enabled care company that partners with health plans and accountable care organizations (ACOs) to support family caregivers of people living with dementia. The company combines claims-data driven risk stratification, caregiver education, a tablet-based platform, and weekly personal care navigators to improve care plan adherence, close social determinants of health gaps, and proactively detect changes in patients' conditions. Ceresti’s caregiver-led program has independently validated results showing substantial reductions in avoidable hospitalizations and per-patient medical costs, and it offers no-risk, outcomes-based contracts for payers.

📋 Description

• Own the vision, strategy, and roadmap for Ceresti’s caregiver-facing content • Decide what content gets created, refreshed, licensed, or retired based on caregiver needs, engagement data, clinical priorities, and business goals • Translate company goals around caregiver outcomes, engagement, and clinical quality into a prioritized content roadmap • Manage, coach, and grow the content development team while operating as a hands-on individual contributor • Build production processes, toolkits, and templates to improve content output and quality • Audit and continuously improve the existing content library • Establish taxonomy, metadata, standards, and a single source of truth for content performance • Improve content discoverability and ensure content works across iOS, Android, smartphones, tablets, and web applications • Lead new content programs and manage third-party content sourcing, evaluation, licensing, negotiation, and integration • Partner with clinical and coaching teams to ensure content is accurate, evidence-based, and usable • Package content into customizable programs for different caregiver journeys, diagnoses, stages, and preferences • Define and track content engagement, completion, and caregiver outcome metrics • Build feedback loops, run experiments, and scale effective content formats, sequencing, delivery, and personalization • Partner with data and analytics teams to inform product decisions • Collaborate with clinical, coaching, operations, engineering, design, and enrollment teams • Define product requirements, user stories, and acceptance criteria • Use modern AI tools for content discovery, drafting, prototyping, requirements generation, and iteration • Communicate plans, tradeoffs, and progress to stakeholders and leadership • Unblock the team, clarify decisions, and drive execution in ambiguous situations

🎯 Requirements

• BS/BA degree or higher • 3+ years of experience as a Product Manager or equivalent, ideally owning content-driven, educational products, programs, or experiences • Experience managing and developing people; comfortable operating as a player-coach who both leads a team and ships work personally • Experience overseeing content production end to end — strategy, development, clinical review, and publication • Experience building content-driven products, content management systems, or personalization systems • Experience sourcing, evaluating, or licensing third-party content is a strong plus • Experience shipping mobile experiences across iOS and Android, including phones and tablets • Familiarity with accessibility standards for digital content is a plus • Strong track record of working cross-functionally with engineering, design, clinical, and non-technical stakeholders • Experience translating user needs and business goals into shipped product features and user experiences • Comfort working in fast-paced, ambiguous environments where scrappiness and ownership are required • Experience in healthcare or caregiving is a strong plus • Strong product judgment with a user-centered mindset • Strong content sensibility; ability to recognize what makes content engaging, useful, and trustworthy for caregivers • Strong people leadership skills; able to set direction, give direct feedback, and raise the bar on a team • Strong analytical skills; comfortable using engagement data to decide what to build, fix, or retire • Strong judgment around applying AI responsibly in emotionally sensitive user experiences • Ability to design intuitive experiences for complex or emotionally sensitive user journeys • Excellent written and verbal communication skills • Highly collaborative with strong project management skills; able to build trust across functions and with external partners • Organized, pragmatic, and execution-focused • Curious, adaptable, and comfortable learning new domains • High integrity, transparency, and ownership mindset • Must be able to pass a background check

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