Senior Paid Search Analyst

🔥 7 minutes ago

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Click Here Digital

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1993

📣 Marketing

☁️ SaaS

💼 Consulting

💰 Private equity on 2021-11

Marketing • SaaS • Consulting

Click Here Digital is a full-service digital marketing agency that combines high-touch consulting with proprietary technology to drive measurable growth for clients. The firm offers a broad range of services including search engine marketing (SEM), search engine optimization (SEO), social media advertising, display and video advertising, connected TV/OTT, streaming audio advertising, email marketing, creative/graphic design, website design, and AI-enhanced search optimization. They also operate ClickIQ™, a real-time marketing intelligence platform that aggregates paid, organic, social, calls, leads, and sales data to optimize campaigns and ROI. Click Here Digital focuses on competitive industries such as automotive, legal/law firms, medical, enterprise, RV, and other growth-focused businesses, and emphasizes performance measurement, data-driven optimization, and client partnerships.

📋 Description

• Lead the management and optimization of advanced paid search campaigns across platforms like Google Ads and Bing Ads • Analyze performance metrics, implement optimizations, conduct A/B testing, and collaborate with account managers and clients to align campaigns with business goals • Monitor Budget Pacing, Conversion Tracking, and Traffic Quality • Generate regular reports to track campaign performance and communicate key findings • Stay up to date on the latest industry trends, best practices to ensure our paid search strategies remain cutting-edge and competitive • Facilitate Training for Associate Paid Search Analysts and Paid Search Analysts • QA accounts for other members of the Paid Search Team

🎯 Requirements

• Minimum 3-5 years of experience with paid search campaign management • Experience and strong understanding of PPC advertising • Experience using industry tools such as Google Analytics, Google Adwords, SA360, etc. • Ability to analyze data sets and identify trends based on industry KPIs. • Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely. • Strong quantitative, analytical skills and attention to detail with the ability to interpret data and actionable insights. • Excellent time-management and organizational skills • Proficient in Microsoft Office/Google Workspace (Docs, Sheets, Slides, GMail, GChat)

🏖️ Benefits

• Mentorship for junior analysts • Cross-departmental training opportunities