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Marketing Manager

🔥 0 minutes ago

🚗 Michigan – Remote

infoinfo

⏰ Full Time

🟡 Mid-level

đźź  Senior

🎡 Marketing

Where this job comes from

Posted on CM.com's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of CM.com

CM.com

1001 - 5000 employees

đź’Ľ Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

CM. com is a global leader in cloud software for conversational commerce that enables businesses to deliver a superior customer experience. Their communications and payments platform empowers marketing, sales, and customer support to automate engagement with customers across multiple mobile channels, blended with seamless payment capabilities that drive sales, gain customers, and increase customer happiness.

đź“‹ Description

• Help architect the US go-to-market plan across channel partner and brand-direct motions • Co-market with channel partners through joint value propositions, co-branded campaigns, onboarding and enablement kits, webinars, events and co-marketing funds • Own industry solutions marketing, including messaging, use cases, case studies, landing pages and campaigns • Plan, launch and optimize full-funnel demand-generation campaigns across paid, email, social, SEO, web and events • Follow up on events and trade shows through sales-qualified pipeline generation • Translate demos, use cases and technical expertise into solution briefs, thought leadership, webinars and sales materials • Design and run AI-enabled workflows for research, content production, personalization, lead qualification and reporting • Document effective practices and share them with the team and global marketing • Track pipeline, partner-sourced and partner-influenced revenue, and funnel conversion • Maintain feedback loops with Sales regarding lead quality • Adapt global brand and content for the US market • Bring customer, partner, competitor and market insights back to global marketing

🎯 Requirements

• About 3 years of experience in B2B marketing, ideally in tech, SaaS or communications; strong internships or early roles count • A degree in marketing, business, communications or a related field, or equivalent experience • Broad marketing foundation across campaigns, content, email, web and SEO, events and analytics • Strong writing and structured thinking • Ability to turn technical conversations into clear messages for specific buyers • Collaborative mindset and comfort working with sales, technical colleagues and external partners • AI-native way of working, including examples of AI workflows, prompts or automations built • Experience working independently in a hybrid or remote setting • Ability to prioritize well and follow through • Based in the Eastern Time Zone, ideally in or near Detroit, Michigan • Comfort with data and tools such as Salesforce, marketing automation and web analytics • Excellent written and spoken English • Permanent work and residence permit for the United States • Nice to have: partner or channel marketing exposure, event experience, or familiarity with messaging, customer experience or conversational AI

🏖️ Benefits

• 3-day Global Onboarding program at CM.com Headquarters in Breda, the Netherlands • Fully remote work from the Eastern Time Zone • Comprehensive benefits package including health, dental, and vision insurance • Direct work with US leadership, partner sales, and AI solutions team • Clear path to broader scope as the US business scales • Collaborative and inclusive company culture valuing diversity and creativity

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