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Digital Media Buyer

🔥 3 minutes ago

🏈 Alabama, Arizona, +44 more states – Remote

infoinfo

💵 $80k - $85k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

🚫👨‍🎓 No degree required

Where this job comes from

Posted on Corebridge Financial's careers page, not through a job board

First seen by Remote Rocketship 3 minutes ago

Logo of Corebridge Financial

Corebridge Financial

5001 - 10000 employees

💸 Finance

🛡️ Insurance

🔥 Funding within the last year

💰 $748.5M Post-IPO Debt on 2026-08

Finance • Insurance

Corebridge Financial is a financial services company offering life insurance, annuities, retirement solutions, wealth management, and institutional investment products. The company provides products for individuals (life insurance, annuities), retirement plans for employers and non-profit organizations, and institutional markets services. Corebridge also offers digital portals for policy and retirement account management, resources for financial professionals, and research/education for participants. Corebridge Financial, Inc. is publicly listed on the New York Stock Exchange.

📋 Description

• Execute and optimize digital media campaigns to drive quality leads, written premium, and performance goals • Drive written premium and profitability growth across assigned media channels and campaigns • Manage campaign budgets and pacing in alignment with media strategy, lead targets, and performance goals • Manage paid social campaigns, including setup, audience targeting, creative and copy testing, budget pacing, optimization, and reporting • Support creation and management of social media pages and coordinate compliance-approved responses to consumer comments • Identify and test new media partners, platforms, audiences, campaign strategies, and growth opportunities • Negotiate rates and buying terms across CPC, CPL, and other media models • Analyze campaign performance and make data-driven short- and long-term optimizations • Provide routine reporting to the Director of Media and Marketing on performance, insights, challenges, opportunities, and pacing trends • Share campaign learnings, successes, challenges, and test results with the media team • Monitor website domains, email creative, and opt-out suppression lists for vendor compliance with brand and CAN-SPAM guidelines • Collaborate with legal, compliance, and corporate marketing teams on compliant creative, landing pages, and social media content • Collaborate with Procurement and Legal on vendor onboarding and contract development and execution • Apply weekly expenses accurately to the media plan with the media team, vendors, and campaign platforms • Reconcile vendor invoices and submit payment documentation • Monitor industry trends, competitive activity, and emerging opportunities and recommend testing and growth initiatives

🎯 Requirements

• 2+ years of experience in digital media buying, performance marketing, direct response marketing, or lead generation • Hands-on paid social experience • Experience managing campaigns in paid social advertising platforms, including Meta Ads Manager • Experience with campaign setup, audience targeting, budget management, optimization, testing, and performance reporting • Working knowledge of CPC, CPL, and other performance-based buying models • Experience collaborating on digital creative, ad copy, messaging, and testing strategies • Strong relationship-building and negotiation skills • Strong organizational skills and attention to detail and accuracy • Ability to adapt to changing business strategy, media performance, consumer behavior, and the digital marketplace • Clear written and verbal communication skills • Ability to analyze campaign results and translate performance data into actionable recommendations • Proficiency in Microsoft Office, particularly Excel • Ability to manage multiple campaigns, priorities, and deadlines • Strong quantitative skills for analyzing campaign costs, performance metrics, budgets, and ROI • Experience with email marketing, paid search, digital lead generation, or other performance media channels • Working knowledge of CAN-SPAM requirements, email deliverability, HTML, and email creative development • Experience in regulated industries or environments requiring advertising, legal, or compliance review • Bachelor’s degree in Marketing, Communications, Advertising, Media Studies, or a related field is preferred but not required

🏖️ Benefits

• Discretionary bonus in accordance with the applicable incentive plan • Medical, dental and vision insurance plans • Mental health support and wellness initiatives • 401(k) Plan with dollar-for-dollar Company matching contribution of up to 6% of eligible pay • Company contribution equal to 3% of eligible pay to the 401(k) Plan • Immediate vesting of Company retirement contributions • Employee Assistance Program with confidential counseling services and resources • Matching charitable donations 1:1, up to $5,000 • Up to 16 volunteer hours annually • At least 24 Paid Time Off (PTO) days • Remote work eligibility in designated U.S. locations

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