Director of New Gym Openings

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $80k - $85k / year

⏰ Full Time

🔴 Lead

👔 Director

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Crunch Fitness

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1989

🏥 Healthcare

🏨 Hospitality

Healthcare • Hospitality • Fitness

Crunch Fitness is a gym dedicated to providing a welcoming and inclusive environment, promoting a #NoJudgments philosophy. It offers a wide variety of fitness classes, state-of-the-art equipment, and access to personal training programs. Crunch Fitness emphasizes community and motivation among its members, ensuring a clean and enjoyable workout experience for everyone, regardless of their fitness level.

📋 Description

• Lead and oversee the team of New Gym Openings Managers • Set strategic direction and operational standards for every new gym launch • Ensure Managers execute consistently against established standards • Personally lead the highest-priority, highest-risk or most complex openings • Drive profitable outcomes across concurrent gym openings from pre-sale through 90 days post-opening • Directly manage, coach and develop Managers, setting goals and holding them accountable • Establish and refine playbooks, tools and best practices for new gym openings • Review Managers’ active-opening portfolios and guide prioritization and resource allocation • Resolve escalations outside Managers’ authority • Conduct performance reviews and development conversations; support hiring, onboarding and training • Guide pre-sale events and promotions that attract members • Partner with Directors and executive leadership on fitness-service promotion • Own sales KPI accountability, report progress to executive leadership and drive course correction • Set operational standards and timelines for support needs, scheduling, roles and responsibilities • Partner with Group Fitness and Personal Training Directors to prepare programs for launch • Ensure consistent training for operational leadership and gym staff • Oversee pre-opening checklists, vendor management and club-leadership communication • Monitor operational and sales performance before and after openings • Serve as a senior mentor and brand ambassador • Ensure consistent delivery of Franchisor’s values, mission and member experience • Represent new gym openings to executive leadership, franchise partners and the broader organization

🎯 Requirements

• Minimum of 5-7 years of sales and/or marketing experience, including experience managing a team • Minimum of 5 years of experience in the fitness industry • Willingness to travel as needed to support Managers, priority openings and corporate offices • Availability on weekends as needed for special events and priority launches • Proven experience managing and developing a team of managers or leaders, ideally in a multi-unit or multi-site environment • Excellent leadership skills, with a track record of coaching, motivating and developing high-performing teams • Experience setting strategy and standards for large-scale programs, not just executing them • Strong business acumen, including experience managing budgets and reporting results to executive leadership • Strong organizational skills and attention to detail, with the ability to manage competing priorities across a portfolio of projects • High energy and enthusiasm with a passion for fitness and new gym openings • Bachelor's degree in a related field preferred

🏖️ Benefits

• Health insurance • Paid time off • Wellness resources • Free membership • Free results membership for you & one loved one • Employee discounts on apparel, personal training and child care • Health benefits for eligible full-time management employees • Career growth and upward movement • Annual reviews, incentives and performance-based promotions • Company-paid certifications • Paid personal training certifications with free CEUs