Lead Director, Product Growth Enablement

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🔥 0 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $100k - $231.5k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

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CVS Health

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1963

⚕️ Healthcare Insurance

🛒 Retail

🧘 Wellness

Healthcare Insurance • Retail • Wellness

CVS Health is a leading American healthcare company dedicated to improving health access and affordability. The company focuses on a comprehensive approach that includes health services, health insurance, and pharmacy benefits management. Through its subsidiaries, such as Aetna and CVS Caremark, CVS Health offers a range of services that facilitate wellness, condition management, and affordable prescription drug coverage. CVS Health operates neighborhood pharmacies, provides mail-order pharmacy services, and manages specialty medication programs, aiming to make healthcare convenient and accessible for everyone. Driven by a mission to connect people with essential care services, CVS Health is committed to fostering healthier communities and supporting the wellbeing of all individuals.

📋 Description

• Partner with product owner(s) and other key stakeholders to support growth initiatives for priority products within the PID portfolio • Lead small team (1-2 direct reports) of junior level product growth enablement roles in pursuit of overall product growth strategy • Help identify and support growth opportunities across target segments • Lead product launches, pilots, enhancements and adoption initiatives through structured enablement efforts, working across stakeholders to ensure new and evolving offerings are operationally feasible, scalable and launch-ready • Provide hands-on support for strategic client engagements and complex deals, including representing the product at finalist meetings and other client forums • Partner with product owner(s), sales and marketing to develop client-specific product narratives and value propositions • Identify gaps, risks and dependencies early, enabling proactive solutions that protect growth timelines and product credibility • Develop and maintain product-specific enablement collateral such as product playbooks, FAQs, pitch decks and use case documentation • Partner with Analytics to lead development of case studies and overall integration of metrics and quantifiable outcomes into collateral that enables data-driven storytelling • Lead development of product-specific sales training for new products and features, and coordinate with sales enablement team to ensure timely delivery • Manage client-facing materials and updates; translate product roadmaps into client-ready messaging and materials • Gather and synthesize client and field feedback to inform product improvements • Implement organizational policies, goals, and objectives based on best practices in the field and in accordance with accreditation standards, when applicable • Develop methodology to evaluate market conditions and adapt business models to meet emerging market needs. • Contribute to top-level decision making of market pricing strategies to optimize sales, member retention, and earnings. • Design the allocation of resources, including staffing ratios, to support key performance metrics. • Control negotiations with clients in complex financial situations. • Determine improvement opportunities for sales management processes and systems.

🎯 Requirements

• 10 + years of relevant experience, preferably within healthcare or PBM • 10 + years of experience with execution and delivery (planning, delivering, and supporting) skills • 10 + years of experience in business intelligence and growth • 10 + years of experience problem solving, influence and decision-making skills • 5 + years of experience managing multiple stakeholders (direct or indirect) with collaboration and teamwork with growth mindset (agility and developing yourself and others) skills • Ability to travel ~25% of time to support finalist meetings and other high-priority meetings • Bachelor's degree preferred/specialized training/relevant professional qualification.

🏖️ Benefits

• medical, dental, and vision coverage • paid time off • retirement savings options • wellness programs