Paid Search Analyst

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Dayforce

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

👥 HR Tech

☁️ SaaS

🏢 Enterprise

💰 $1G Post-IPO Debt - Dayforce on 2024-03

HR Tech • SaaS • Enterprise

Dayforce is a cloud-based human capital management (HCM) platform (part of Ceridian) that provides employers with integrated HR, payroll, benefits, workforce management, scheduling, and talent management tools. It is delivered as a software-as-a-service application targeting organizations that need unified, real-time HR and payroll solutions to manage employees across the workforce lifecycle.

📋 Description

• Developing and maintaining automated reporting suites and dashboards to provide a consistent, unbiased view of performance data across all business units. • Aggregating and validating data from multiple sources — including Google Ads, Microsoft Advertising (Bing), Adobe Analytics, Google Analytics, and Salesforce — to deliver a single, reliable source of truth for the Senior Director and Managers. • Building dashboards from scratch in Power BI, Tableau, Looker Studio, or Adobe Analytics, connecting to disparate marketing data sources. • Writing and managing Google Ads scripts and other automation tools to improve account monitoring, reporting efficiency, and data collection. • Monitoring the integrity of data feeds, troubleshooting when feeds go down, and partnering with cross-functional analytics teams to identify and resolve root causes. • Providing regular data summaries and performance extracts to the Senior Director to support translation into high-level business deliverables. • Furnishing the Paid Search Managers with the raw data and technical insights needed to execute granular account optimizations. • Producing ad-hoc reports, monthly business review (MBR) reports, and weekly performance updates for the team. • Identifying anomalies and trends within large, multi-account datasets and surfacing them proactively to managers.

🎯 Requirements

• Bachelor’s degree in Data Science, Statistics, Mathematics, Economics, or a related quantitative field. • Strong understanding of data modeling and statistical analysis. • Experience building dashboards in Power BI, Tableau, Looker Studio, or Adobe Analytics, with the ability to connect to disparate marketing data sources. • Advanced proficiency in Microsoft Excel and Google Sheets, including complex formulas, Pivot Tables, and Apps Script. • Hands-on experience with Salesforce reporting. • Proficiency in JavaScript, Python, or R. • Experience with Google Ads Scripts (JavaScript) for automation and custom data extraction is a significant advantage. • Foundational understanding of Paid Search platforms (Google Ads, Microsoft Advertising) or a willingness to quickly learn the mechanics is a plus.

🏖️ Benefits

• Medical, Dental & Vision benefits available the 1st month after hire • Automatic enrollment into our 401k plan (subject to eligibility requirements) • Virtual fitness classes offered company-wide • Robust PTO offerings including: major holidays, vacation, sick, personal, & volunteer time • Employee discounts with major providers (i.e. wireless, gym, car rental, etc.) • Philanthropic support with both local and national organizations • Fun culture with company-wide contests and prizes