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Head of Programmatic

Job not on LinkedIn

🔥 20 hours ago

🏄 California, Colorado, +2 more states – Remote

infoinfo

💵 $110k - $125k / year

⏰ Full Time

🔴 Lead

Where this job comes from

Posted on Directive's careers page, not through a job board

First seen by Remote Rocketship 20 hours ago

Still open on Directive's site. Checked 50 minutes ago.

Logo of Directive

Directive

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

📋 Description

• Own the expansion of the Programmatic service offerings • Drive the strategic vision of the department • Develop and implement comprehensive programmatic strategies • Spearhead impactful programmatic strategy creation and execution • Collaborate with cross-functional teams to align programmatic initiatives with business objectives • Establish and analyze key performance indicators • Analyze campaign performance and provide optimization and client-growth recommendations • Manage relationships with programmatic partners, vendors, and platforms • Ensure access to cutting-edge programmatic solutions • Act as a thought leader by sharing industry knowledge and insights • Support programmatic new business pitches, audits, and presentations • Advance the department and learning and development initiatives

🎯 Requirements

• 7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies • 2+ years of demonstrated people management experience • Experience driving programmatic growth across B2B/SaaS clients with budgets over $50k/month • Strong understanding of how programmatic and other paid and organic channels work together to surpass client KPIs • Proven track record in programmatic media planning and building measurement frameworks • Recent hands-on expertise building and optimizing campaigns in DSPs • Preference for experience in TTD, Nexxen, and DV360 • ABM experience • Experience supporting programmatic new business pitches, including audits and presentations • Ability to provide clear POVs and programmatic subject matter expertise • Strong cross-collaboration, interpersonal, and communication abilities • Solid analytical ability and exceptional attention to detail • Results-oriented mindset and ability to balance multiple projects • Must have established and current US work authorization and permanently reside in the United States for this role • Ability to operate a laptop computer, software platforms, and office productivity tools • Reliable internet access and a professional background • Ability to remain stationary for extended periods and interpret written and verbal communication

🏖️ Benefits

• Medical, dental, vision plans • Disability and life insurance coverage for you and your family • 100% employer-paid plan for you • 50% employer contribution for dependents • Access to certified therapists through Spring Health • Headspace membership • Gympass • Unlimited PTO (2-week minimum) • Paid Company Holidays • Your Birthday Off • End of Year Recharge (Closed December 24 - January 1) • Paid Parental Leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure, which scales in total amount over time • Annual Anniversary Trip with peers and executive leadership • Remote-first work from home office • PC or Mac available • Global opportunities where established businesses include Canada, Mexico, and the UK

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