Performance Creative Strategist, Graphic, Video & AI Designer

Job not on LinkedIn

🔥 1 minute ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $100k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 0%

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DirectMeds

WebsiteLinkedInAll Job Openings

2 - 10 employees

Founded 2023

🏥 Healthcare

👥 B2C

Healthcare • B2C

DirectMeds is an Australian telehealth platform that connects patients with AHPRA-registered doctors for confidential, doctor-led consultations and prescription treatments delivered discreetly to the patient’s door. The service emphasizes fast, private care (a free 2-minute assessment and short phone consult), and currently focuses on erectile dysfunction with skin, hair loss, and weight-management treatments launching soon. All prescriptions are TGA-approved and dispensed by licensed Australian pharmacies; consultations are held outside Medicare and the company highlights encrypted, private handling of medical records.

📋 Description

• Develop 10–20+ new concepts and angles across 4–8+ products weekly • Produce 80+ finished, launch-ready ad assets across statics, video, and variations • Turn winning concepts into iterations with new hooks, headlines, formats, sizes, personas, and offers • Deliver launch-ready creative in hours rather than days • Maintain quality, brand standards, and compliance • Build and ship high weekly volumes of static and video ads across multiple products • Use AI and other creative tools to multiply output while preserving strategic thinking • Research competitor ads, reviews, Reddit, TikTok, YouTube, and customer psychology • Work directly with media buyers to analyze performance and set testing priorities • Kill weak ideas quickly based on data • Create concepts for advertorials, listicles, PDPs, and ad VSLs, matching angles to landing pages and offers • Brief video editors and other creative resources • Write production briefs including scripts, budgets, production details, and creative direction • Maintain an organized creative library and naming system • Report to the VP Creative / CMO

🎯 Requirements

• Portfolio of performance creative work required • Proven ability to produce high volumes of ad creative on tight timelines • Hands-on skill with AI image, video, and copy tools • Experience in DTC health, wellness, telehealth, supplements, beauty, nutra, or a similar direct-response category • Experience with concepts that have spent $100K+/month • Track record of ads that drove actual paid acquisition • Strong understanding of Meta buying and creative volume and diversity for scaling • Strong copywriting instincts and excellent visual design skills • Experience turning customer research, reviews, competitor ads, and offer insights into winning concepts • Ability to run a creative pod without constant founder hand-holding • Mastery of Meta, TikTok, YouTube, Reddit, and Native ad creation and strategy • Understanding of Meta creative strategy and awareness levels • Understanding of hooks, leads, mechanisms, and belief shifts • Understanding of UGC, statics, VSLs, advertorials, PDPs, and presells • Ability to analyze winning ads and identify underlying patterns • Ability to read performance data, spot winners, and iterate quickly • Reliable personal laptop or desktop computer before start date • High-speed internet connection before start date • Portfolio must include paid social statics and video, performance context, winning-concept iterations, and AI-assisted work examples • Adobe Creative Suite (Photoshop, Premiere, After Effects) and/or CapCut • Meta Ads Manager and Meta Ad Library • TikTok Creative Center • Google/YouTube and Reddit • Triple Whale

🏖️ Benefits

• Performance bonuses at various performance milestones • Medical and Dental Insurance • Flex Time off after 90 days • Creative freedom • Proprietary AI creative tool provided for daily use