Advertising Specialist

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🔥 0 minutes ago

🏈 Ohio – Remote

🏈 Ohio – Remote

💵 $60k - $65k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🚫👨‍🎓 No degree required

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Doc's Diesel

WebsiteLinkedInAll Job Openings

11 - 50 employees

🚘 Automotive

🏭 Manufacturing

🛍️ eCommerce

Automotive • Manufacturing • eCommerce

Doc's Diesel is an online retailer and manufacturer of heavy‑duty diesel maintenance parts and fluids for Cummins, Powerstroke, Duramax and EcoDiesel trucks. The company sells oil and filter maintenance kits, brake pads and rotors, hub assemblies, fuel and air filters, additives and other truck-specific replacement parts through a direct-to-consumer eCommerce store and offers wholesale/dealer programs and subscriptions. Doc’s emphasizes OEM-grade filtration and third‑party testing, targeting owner-operators, fleets, and diesel enthusiasts who want high-quality, affordably priced maintenance products without dealership markups.

📋 Description

• Own end-to-end Amazon Advertising performance against sales and profit targets, using TACOS as a primary success measure • Build, launch, manage, and optimize campaigns across Sponsored Products, Sponsored Brands, Sponsored Brands Video, and Sponsored Display • Expand into DSP as the account scales • Lead keyword and search-term research, campaign architecture, targeting, bid management, budget allocation, and placement optimization • Develop and apply a repeatable process for taking new products from launch to maturity • Identify and eliminate wasted spend while protecting sales momentum • Recommend new catalog items and product opportunities that strengthen advertising performance and close assortment gaps • Assess listing and catalog factors influencing ad performance, including pricing, reviews, conversion rate, Buy Box, titles, imagery, and content • Flag listing and catalog issues for resolution • Deliver proactive, decision-ready reporting covering performance versus goal, key changes, and next actions • Ensure advertising performance tracks sales and profit goals, TACOS trends appropriately, new products mature faster, wasted spend is reduced, and leadership understands performance and next steps

🎯 Requirements

• 2–3 years of hands-on Amazon Advertising experience • Proven experience managing a large catalog with several brands and thousands of SKUs • Auto parts experience strongly preferred • Demonstrated experience managing six figures or more in monthly ad spend, with results that can be explained • Experience supporting stores generating eight figures or more in annual sales • Command of ACOS, ROAS, TACOS, CTR, CVR, CPC, impression share, organic rank, and profitability metrics • Working knowledge of the P&L behind advertising, beyond the ad console • Proven Amazon DSP capability, or a clear roadmap to it • Strong use of advertising software and AI for campaign management, keyword work, and optimization • Ability to own outcomes, adapt quickly to data or direction, surface problems early, and stay current with industry trends • Full-focus commitment to the role

🏖️ Benefits

• Health, vision, dental, and life insurance after 60 days of employment • Simple IRA with 3% company match after 60 days of employment • Vacation and sick time after 60 days of employment • No Entitlement Self-Funded Quarterly Incentive Program if goals are met, after 90 days of employment • Opportunities for professional growth and development