Senior Manager, Growth Marketing

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $115k - $135k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

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Logo of EverCommerce

EverCommerce

1001 - 5000 employees

☁️ SaaS

🤝 B2B

📣 Marketing

💰 Private equity on 2019-08

SaaS • B2B • Marketing

EverCommerce is a provider of industry-tailored software that powers the service economy. It builds SaaS products to digitally transform daily operations for service professionals, including business management, electronic billing and mobile payments, omni-channel marketing, and customer engagement tools. EverCommerce focuses on verticalized solutions—not mass-market software—designed to modernize operations, marketing, and customer interactions for businesses that provide services.

📋 Description

• Own the growth marketing strategy and customer acquisition plan for the assigned business • Translate revenue and new-customer goals into funnel targets, channel strategies, campaigns, and growth initiatives • Develop deep understanding of the business, market, ICP, customer buying journey, competitive landscape, and sales motion • Assess acquisition-engine health and identify high-impact opportunities, gaps, and risks • Build quarterly and annual growth plans based on performance, market dynamics, channel capacity, and business priorities • Own marketing performance across lead generation, MQLs, pipeline contribution, conversion, customer acquisition, and marketing efficiency • Analyze funnel and channel performance to identify trends, bottlenecks, quality issues, and optimization opportunities • Partner with Marketing Operations, Revenue Operations, and Sales on attribution, lead quality, scoring, routing, reporting, and funnel visibility • Establish forecasts and performance expectations and communicate risks or gaps • Develop integrated campaigns spanning audience, messaging, content, channels, conversion experiences, nurture, and Sales activation • Partner with Product Marketing to translate customer insights and product value into acquisition strategies • Test audiences, messages, offers, channels, and conversion experiences for scalable growth • Serve as primary marketing partner for business and Sales leadership • Orchestrate specialists across Paid Media, Marketing Automation, Content, SEO/AEO, Creative, Product Marketing, Events, Partnerships, ABM, and Marketing Operations • Partner with Sales on pipeline needs, lead quality, account strategy, prospect engagement, and campaign activation • Influence priorities and drive accountability across teams without directly managing all executors • Identify, prioritize, and test new growth opportunities across channels, audiences, offers, messaging, landing experiences, lifecycle programs, partnerships, and emerging platforms • Evaluate experiments for near-term performance and scalability • Document learnings and continuously improve strategy and execution

🎯 Requirements

• 7+ years of experience in growth marketing, demand generation, integrated marketing, or a related B2B marketing discipline • Demonstrated experience owning customer acquisition, pipeline, or revenue-related marketing goals • Strong understanding of the B2B funnel and how marketing channels work together across the customer journey • Experience developing and executing integrated, multi-channel campaigns • Strong analytical skills with the ability to translate performance data into clear insights and actions • Experience working with paid media, lifecycle/email marketing, content, SEO, conversion optimization, events, partnerships, and/or account-based marketing • Strong understanding of marketing automation, CRM, attribution, and funnel reporting • Experience partnering closely with Sales and Revenue Operations • Ability to operate strategically while remaining close enough to execution to move work forward • Strong project management and prioritization skills with the ability to manage multiple initiatives and stakeholders • Excellent communication skills and the ability to clearly articulate strategy, performance, risks, and recommendations to senior leaders • A bias toward action, experimentation, and continuous improvement • Must be eligible to work in the United States without sponsorship • Nice to have: Experience marketing SaaS or technology products to SMB or mid-market customers • Nice to have: Experience working within a portfolio or multi-brand organization • Nice to have: Experience with Salesforce, Marketo, HubSpot, or similar CRM and marketing automation platforms • Nice to have: Experience building or diversifying an acquisition engine beyond paid search and traditional demand generation • Nice to have: Familiarity with ABM, product-led growth, partnerships, referral programs, AEO/GEO, and emerging acquisition channels • Nice to have: Experience working in home services, field services, construction, remodeling, or adjacent industries

🏖️ Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Day 1 access to a robust health and wellness benefits, including an annual wellness stipend • 401k with up to a 4% match and immediate vesting • Flexible and generous (FTO) time-off • Employee Stock Purchase Program

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