Staff Product Manager – Referral, Growth

Job not on LinkedIn

🔥 3 hours ago

🇺🇸 United States – Remote

💵 $181.9k - $214k / year

⏰ Full Time

🔴 Lead

✅ Product Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Fetch Rewards

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2013

💼 Consulting

🍽️ Food & Beverage

📦 Logistics

💰 Debt Financing on 2022-04

Consulting • Food & Beverage • Logistics

Fetch Rewards is a company that operates America's Rewards App, leveraging the power of Fetch Points to drive consumer behavior and engagement across various industries, including Consumer Packaged Goods (CPG), retail, and restaurants. By offering custom-fit marketing solutions, Fetch helps brands increase sales, improve retention, and build lifelong consumer loyalty without relying on discounts. The platform offers dynamic in-app offers based on verified shopping behavior, designed to inspire specific business outcomes and increase customer engagement. Fetch Rewards partners with major brands and retailers, providing a robust data-driven approach to enhance buying frequency and customer retention.

📋 Description

• Set the vision, strategy, and roadmap for Fetch’s referral growth engine, defining priorities, success metrics, and OKRs aligned with company growth goals and MAU. • Design referral loops and sharing experiences that create compounding network effects across acquisition, activation, engagement, and retention. • Own the end-to-end referral lifecycle, including invitations, rewards, onboarding, activation, advocacy, re-engagement, and lifecycle optimization. • Build product capabilities, incentive systems, and experimentation frameworks that enable the referral growth engine to scale efficiently. • Leverage AI and machine learning to personalize referral experiences, optimize incentive structures, and unlock organic growth. • Lead complex cross-functional initiatives across Product, Engineering, Design, Data Science, Marketing, Lifecycle Marketing, Research, and business teams. • Serve as product leader for referral growth metrics, using qualitative insights, behavioral data, experimentation, and product intuition to prioritize high-impact opportunities. • Develop and execute experimentation around referral incentives, sharing mechanics, social proof, AI-driven personalization, lifecycle messaging, and community engagement. • Partner with Lifecycle Marketing to orchestrate personalized referral journeys across owned channels and maximize conversion, activation, and retention. • Define and monitor referral health metrics including invite rate, referral conversion, viral coefficient, referral activation, referred-user retention, cost per referred acquisition, and contribution to MAU growth. • Maintain deep understanding of Fetch users, consumer behavior, partner dynamics, competitive referral programs, AI capabilities, and industry growth trends. • Take ownership of outcomes, remove roadblocks, and operate accountably in a fast-paced environment.

🎯 Requirements

• 5+ years of product management experience, including meaningful experience building consumer growth, referral, marketplace, social, or network-effect products. • Proven track record designing, launching, measuring, and scaling referral programs, viral loops, user advocacy systems, or consumer growth products that drive measurable business outcomes. • Deep understanding of growth loops, behavioral economics, incentive design, lifecycle marketing, experimentation frameworks, funnel optimization, and retention models. • Experience leveraging AI-driven products, personalization, or data science to create intelligent and effective consumer experiences. • Strong analytical fluency and ability to interpret user behavior, define success metrics, evaluate tradeoffs, and make data-informed decisions through experimentation. • Demonstrated success leading complex cross-functional initiatives and aligning diverse teams around a clear product strategy. • Excellent communication, stakeholder management, and influencing skills, including experience partnering with senior leadership. • Strong product judgment balancing user needs, business goals, technical constraints, and speed of execution. • Comfort operating in ambiguity, creating structure where none exists, and defining new product spaces. • Demonstrated ability to lead through influence, raise the bar for product quality, and mentor or guide other product managers. • Strong ownership mindset with a bias for action and willingness to dive into details to deliver exceptional user experiences.

🏖️ Benefits

• Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth. • 401(k): Fetch will match your contributions dollar for dollar, up to 4% of your eligible pay. • Comprehensive medical, dental, and vision plans for everyone, including pets. • Ten thousand per year in education reimbursement. • Employee Resource Groups centered around fostering a diverse and inclusive workplace through events, dialogue, and advocacy. • Flexible PTO, 9 paid holidays, and a year-end week-long break. • 14 weeks of fully paid parental leave for all employees, plus 6 additional weeks of paid childbirth recovery leave for birthing parents, and a flexible return-to-work schedule. • One-time $2,000 Calvin Care Cash incentive for employees welcoming new family members. • Flexible work environment with fully remote work from anywhere in the US for US-based roles. • Hardware and software provided for working from home.

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