Senior Content Marketing Manager

Job not on LinkedIn

🔥 6 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

✍️ Content Marketing Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Fleetio

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2012

📦 Logistics

💼 Consulting

🚗 Transport

💰 $21.1M Series B on 2020-11

Logistics • Consulting • Transport

Fleetio is a comprehensive fleet management software provider that helps organizations track, analyze, and improve their fleet operations. The platform offers tools for vehicle maintenance, tracking fuel usage, managing drivers, and ensuring regulatory compliance. Fleetio aims to enhance efficiency and reduce costs for businesses with fleets of all sizes by providing real-time data and insights.

📋 Description

• Develop and execute a thought leadership content strategy positioning Fleetio as an authority in fleet maintenance, fleet management, and transportation. • Create industry reports, original research, white papers, articles, webinars, executive thought leadership, and conference presentations. • Translate industry trends, customer insights, proprietary data, and subject matter expertise into differentiated narratives. • Identify emerging industry conversations and develop timely content. • Own and manage a strategic editorial calendar aligned with business priorities, audience interests, product initiatives, and integrated campaigns. • Extend cornerstone content across blogs, social media, webinars, email, paid advertising, and other channels. • Partner with Growth Marketing on SEO, AI-driven search discovery (AEO), and organic audience growth. • Collaborate with Product Marketing, Customer Marketing, Creative, Revenue Marketing, Sales, Product, and executive stakeholders. • Develop content supporting integrated campaigns, lead generation, account-based marketing, and sales enablement. • Create distribution and amplification strategies and optimize performance across engagement, organic visibility, lead generation, pipeline influence, and revenue contribution. • Manage content development from ideation and research through writing, editing, reviews, and publication. • Establish editorial workflows and leverage AI-powered tools for research, ideation, repurposing, and production. • Build relationships with subject matter experts and business leaders to turn expertise into compelling content.

🎯 Requirements

• 7+ years of experience developing and producing high-quality content in B2B SaaS, with a strong emphasis on thought leadership and content marketing. • Exceptional writing, editing, and storytelling skills, with a portfolio demonstrating the ability to create compelling long-form and short-form content. • Proven experience developing original research, industry reports, executive thought leadership, and other high-impact content assets. • Strong understanding of how content supports demand generation, SEO, brand awareness, and pipeline growth. • Experience building editorial strategies and content calendars that align with business priorities and integrated marketing campaigns. • Demonstrated ability to transform complex topics, data, and research into clear, engaging narratives for business audiences. • Strong project management and organizational skills, with the ability to independently manage multiple initiatives and deadlines. • Excellent written and verbal communication skills, with a proven ability to collaborate across Marketing, Sales, Product, and executive stakeholders. • Highly self-motivated, intellectually curious, and comfortable taking ownership of content initiatives from concept through execution. • Experience using AI tools and modern content workflows to improve productivity while maintaining high editorial standards.

🏖️ Benefits

• Multiple health/dental coverage options (100% coverage for employee, 50% for family) • Vision insurance • Incentive stock options • 401(k) match of 4% • PTO - 4 weeks (increases at year two!) • 12 company holidays + 2 floating holidays • Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid) • FSA & HSA options • Short and long term disability (short term 100% paid) • Community service funds • Professional development funds • Wellbeing fund - $150 quarterly • Business expense stipend - $125 quarterly • Mac laptop + new hire equipment stipend • Fully stocked kitchen with tons of drinks & snacks (BHM only) • Remote working friendly since 2012