Head of Agency Sales – Commerce Media

🕒 May 11

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Fluent, Inc

WebsiteLinkedInAll Job Openings

201 - 500 employees

Fluent (NASDAQ:FLNT) is the trusted acquisition partner for both established and growing brands. Leveraging our proprietary first party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Founded in 2010, the company is headquartered in New York City. For more information, visit www.fluentco.com.

📋 Description

• Build and manage senior relationships across all six major holding companies at the programmatic investment and commerce media practice levels • Own the full sales cycle from network pitch to IO execution for programmatic demand flowing through Fluent's commerce media network • Develop and close annual upfront and programmatic guaranteed commitments with holdco trading desks • Partner with product and yield teams to translate advertiser demand signals into supply and pricing strategy • Represent Fluent at key industry events (Cannes, ANA, IAB, ShopTalk) as a commerce media thought leader • Build the playbook for how Fluent sells programmatically at scale — this role will grow a team around it

🎯 Requirements

• 12+ years in programmatic media sales, with direct holding company coverage at a senior level • Deep existing relationships at GroupM, Publicis, IPG, or equivalent — you should be able to call three holding company leads this week • Fluency in how programmatic guaranteed, PMP, and open exchange inventory is bought and planned within agency holding structures • Deep commerce media fluency — you understand what performance advertisers are trying to solve, how to frame non-endemic demand, and why post-transaction is among the highest-intent surfaces in digital media • Demonstrated track record of securing large-scale holdco commitments — a clear path to $50M+ in annual agency revenue is the expectation, not the aspiration • Comfortable operating in a high-growth, build-it-as-you-go environment.

🏖️ Benefits

• Salary Range: $150,000 to $170,000 base, $300,000-$340,000 OTE • Candidates may be at risk of targeting by malicious actors seeking personal information. Fluent recruiters will only reach out via LinkedIn or email with an @fluentco.com domain. • Fluent participates in the E-Verify Program.