Digital Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Force Factor

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2009

🍽️ Food & Beverage

🏥 Healthcare

📣 Marketing

Food & Beverage • Healthcare • Marketing

Force Factor is a company that specializes in creating and selling nutritional supplements designed to improve mental and physical performance. The company offers a wide range of products aimed at relieving stress, increasing energy, and reducing inflammation, all formulated with the guidance of top nutrition experts and backed by scientific research. Committed to sustainability, Force Factor has achieved CarbonNeutral Company certification. With a focus on safe, effective, and affordable supplements, Force Factor aims to make a positive impact on both individual health and the environment.

📋 Description

• Own growth strategy and digital business performance for assigned product portfolios across eCommerce and retail channels • Own media strategy, investment, and performance across Amazon Ads, Walmart Connect, Meta, STV, and other priority channels • Develop, execute, and analyze upper-funnel demand generation across STV, paid social, display, and emerging channels • Diagnose portfolio performance across sales, traffic, conversion, media, distribution, pricing, promotion, search visibility, and competitive activity • Evaluate media through total-business and incrementality lenses, including paid versus organic contribution and new-to-brand acquisition • Design and evaluate tests across media, bidding, audiences, creative, promotions, and channel mix; document learnings and scale successful approaches • Use performance data and consumer insights to identify creative opportunities and partner with Creative on briefs and hypotheses • Translate complex datasets and analyses into decision-ready recommendations for Creative, Sales, eCommerce, and senior leadership • Own retail media partner relationships while retaining internal ownership of strategy and investment decisions • Own portfolio forecasts for POS consumption and media spend; diagnose variances and recommend corrective or growth actions • Monitor changes in advertising platforms, retail media, measurement, attribution, privacy, and consumer behavior and adapt strategy

🎯 Requirements

• Bachelor's degree in a relevant field such as Marketing, Data Analytics, Mathematics, Statistics, Economics, Computer Science, or a related discipline • 4 to 6 years of hands-on performance marketing and retail media experience • Meaningful ownership of multimillion-dollar budgets and business outcomes, beyond campaign execution • Experience in CPG, wellness, supplements, or another high-velocity consumer category strongly preferred • Deep, current fluency across Amazon Ads, Walmart Connect, Meta Ads Manager, and STV/CTV • Knowledge of advanced bidding strategies, audience structures, and performance optimization • Amazon DSP, AMC, and additional retail media network experience is a strong plus • Strong commercial judgment focused on overall business health, incremental growth, and long-term growth • Exceptional analytical skills and Excel proficiency • Ability to pull, manipulate, reconcile, and analyze large or messy datasets; identify anomalies and build analyses from scratch • Understanding of incrementality, attribution, paid versus organic contribution, new-to-brand acquisition, and platform metric limitations • Ability to investigate performance changes and determine their causes and implications • Ability to communicate complex analyses as clear recommendations to non-marketers and senior leaders • High ownership, autonomy, initiative, and solution-oriented thinking • Bias for speed and comfort with ambiguity while maintaining accuracy and quality • Curiosity about competitors and the consumer category • Passion for analytics, performance marketing, continuous learning, advertising capabilities, measurement, and retail media trends • Ability to manage competing priorities and deliver accurate, timely, high-quality work • Detail-oriented, driven, organized high performer