Vice President, Sales – Marketplace Partnership

Job not on LinkedIn

🕒 July 27

🏢🏡 New York City – Hybrid

⏰ Full Time

🔴 Lead

👔 Vice President

👻 Ghost score 17%

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Logo of Front Row

Front Row

WebsiteLinkedIn

501 - 1000 employees

🛍️ eCommerce

📣 Marketing

🤝 B2B

💰 Private equity on 2024-10

eCommerce • Marketing • B2B

Front Row is a global commerce and digital agency that helps consumer brands win in marketplaces and direct-to-consumer channels. It provides marketplace acceleration (Amazon, TikTok Shop, 3P/2P account management), content creation and studio services, demand generation (paid media, influencer marketing, SEO), brand building and D2C digital flagship development (Shopify/Shopify Plus, UX, site speed), and business intelligence/AI solutions (Catapult portfolio, retail media tools). Front Row serves beauty, wellness, electronics, fashion and home goods brands with a team of over 550 specialists across multiple offices.

📋 Description

• Own a pipeline of qualified, high-fit opportunities sourced via outbound, inbound, and referral channels • Lead discovery and positioning conversations across Amazon model types (1P, 3P, Distro) • Build custom growth narratives aligned to each prospect’s goals, model readiness, and category maturity • Educate brands on the full scope of Front Row’s Amazon capabilities, using data and past performance to de-risk the decision • Partner closely with Lead Gen team to provide feedback on ICP targeting, messaging resonance, and opportunity quality • Work with Demand Gen and Marketing to ensure brand-right experience from first touch through close • Align tightly with VP, Sales on forecast accuracy, pricing strategy, and commercial positioning • Coordinate and lead pitch development in collaboration with Strategy, Solutions, and Proposal teams • Shape pitch structure, storyline, and team casting to maximize win likelihood and prospect resonance • Support contract negotiation and onboarding handoff in partnership with Sales Ops and Client Services

🎯 Requirements

• A strategic seller with 7-10 years of experience leading consultative sales conversations in fast-paced agency, consultancy, SaaS, Enterprise Sales, or Amazon-focused environments • Experienced in managing and closing complex large and mid-sized brand opportunities (typically $5-50M in topline revenue) • Comfortable leading discovery, shaping pitch strategy, and owning commercial conversations, all while bringing in the right cross-functional partners when needed • Energized by partnering across a broader growth ecosystem, you know how to collaborate with lead gen teams, marketing, strategy, and client services to drive momentum • A sharp communicator and natural relationship builder, you tailor how you show up depending on who’s across the table (founder, head of ecommerce, brand lead, etc.) • Experience selling to multiple C-suite stakeholders in a campaign at a time is a must • Highly organized and detail-oriented when it comes to pipeline hygiene, follow-up, and next steps - you don’t drop the ball in a multi-threaded sales process • Motivated by impact, not volume, you're here to bring in the right business, not just chase every lead • Bonus: You've sold into brands in Beauty, Wellness, Supplements, Pet, or Household CPG, and have a sense for the category nuances that matter • Nice to have: Fluency in Amazon business models, understanding the trade-offs between 1P, 3P, and Distribution, and guiding a brand toward the model that best fits their stage, goals, and constraints

🏖️ Benefits

• Health, dental, and vision • PTO • Summer Fridays • Wellness and commuter benefits • Work with a fun, consultative team of experts

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