Content Creator

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $76k - $114k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎬 Content Creator

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GE HealthCare

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1892

🏥 Healthcare

💊 Pharmaceuticals

Healthcare • Medical Technology • Pharmaceuticals

GE HealthCare is a leader in precision care, dedicated to providing innovative technologies and integrated solutions that enhance healthcare services. As a stand-alone company, it focuses on imaging, ultrasound, and healthcare IT, empowering clinicians and improving patient outcomes through advanced medical technologies and personalized care solutions. With a significant investment in research and development, GE HealthCare aims to transform healthcare by making hospitals more efficient and therapies more precise.

📋 Description

• Develop and guide high-quality content across campaigns, channels, and customer touchpoints • Write, edit, and shape messaging for campaign concepts, digital assets, event materials, video scripts, social content, presentations, sales enablement, and internal communications • Translate complex healthcare solutions into clear, compelling, audience-specific content • Develop narratives that communicate customer value from complex healthcare technologies • Partner with Marketing, Product Marketing, Commercial, Clinical, and Corporate Communications teams on integrated campaign strategies • Guide content architecture across the customer journey from awareness through advocacy • Ensure messaging reflects customer insights, business priorities, clinical relevance, brand voice, and compliance requirements • Establish creative standards and review processes • Provide creative direction and coaching to designers, copywriters, agencies, and production teams • Conduct creative reviews and maintain consistency across global campaigns • Advise business stakeholders as a trusted creative partner • Monitor healthcare marketing trends, emerging technologies, and creative best practices • Introduce new approaches to storytelling, content creation, and customer engagement • Evaluate creative performance and recommend improvements based on data and customer feedback • Foster experimentation, curiosity, and innovation • Report to the Head of Creative & Storytelling

🎯 Requirements

• 6–8+ years of experience in creative leadership, content development, or integrated marketing • Demonstrated experience leading enterprise-level creative campaigns • Exceptional storytelling, messaging, and creative direction skills • Strong understanding of digital marketing, branding, customer experience, and campaign development • Excellent presentation and executive communication skills • Ability to influence without direct authority across matrixed organizations • Preferred: experience in healthcare, medical technology, pharmaceutical, or life sciences industries • Preferred: experience within an internal creative agency or integrated marketing organization • Familiarity with Adobe Creative Cloud, Workfront, Digital Asset Management (DAM) platforms, and collaborative creative workflows • Knowledge of healthcare regulatory and compliance requirements • Must be legally authorized to work in the United States • GE HealthCare will not sponsor employment visas for this job opening • Successful completion of a drug screen, as applicable • Some customer vaccination mandates may apply to certain employees

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • Paid time off • 401(k) plan with employee and company contribution opportunities • Life insurance • Disability insurance • Accident insurance • Tuition reimbursement • Professional development • Challenging careers • Competitive compensation • Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives (LTI)