Senior Field Marketing Manager – West

🔥 3 hours ago

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Glow

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2025

🔒 Cybersecurity

🤖 Artificial Intelligence

Cybersecurity • Artificial Intelligence

Glow is an endpoint security company that uses artificial intelligence to discover, understand, and control software running on endpoints. Its platform continuously inventories devices and software (asset intelligence), applies adaptable policies, and deploys autonomous remediation and prevention agents to reduce risk and prevent incidents. Glow emphasizes safe adoption of AI across enterprises by identifying and governing shadow AI and agentic tools, and positions itself as “The Endpoint AI Company.

📋 Description

• Partner closely with Sales leadership to align event investments to territory and account priorities • Develop scalable playbooks for event planning, activation, and follow-up • Build and manage event budgets with strong ROI discipline • Create standardized processes for planning, tracking, and post-event follow-up • Implement scalable systems for registration tracking, lead capture, routing, and SLA enforcement • Drive pre-event enablement and post-event follow-up rigor across Sales teams • Define and track KPIs including: Pipeline generated and influenced, Revenue attribution, Cost per opportunity, Event ROI, Meeting conversion rates • Deliver executive-level reporting and insights • Continuously optimize channel mix based on performance data • Leverage marketing automation and CRM systems to measure impact

🎯 Requirements

• 8+ years of B2B marketing experience, with 4+ years in field marketing or event marketing • Experience owning and executing large-scale tradeshows and high-volume field programs • Demonstrated success driving pipeline and revenue through event programs • Experience managing budgets and forecasting ROI • Proven people manager with experience leading and developing direct reports • Experience in high-growth B2B SaaS environments • Familiarity with Salesforce and marketing automation platforms

🏖️ Benefits

• We're committed to building an inclusive workplace where every team member feels welcomed, respected, and empowered to do their best work. • We're proud to be an equal opportunity employer. • We celebrate diversity and are committed to creating an environment free from discrimination and harassment. • We make all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by applicable law.