Social Media Strategist – Freelance

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Golden Hire

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📣 Marketing

🎯 Recruiter

Consulting • Marketing • Recruitment

Golden Hire is an accomplished recruiting and placement firm specializing in building sales, marketing, and technical support teams for start-ups and pre-IPO companies. The company provides tailored recruiting services to employers and long-term career partnership and placement support for job seekers, focusing on strong fit and growth-stage hiring needs.

📋 Description

• Build the marketing editorial structure, define content pillars, and connect content to marketing objectives and the conversion funnel • Define and maintain the multi-platform editorial calendar for LinkedIn, Instagram, YouTube and TikTok • Benchmark top international business accounts (notably in the United States) and provide actionable recommendations • Propose, test, measure and iterate new content ideas and formats • Monitor trends and the market • Coordinate content formats and ensure editorial consistency • Write posts and scripts (copywriting/ghostwriting) in the CEO’s voice • Lead video production and the editors, including selecting interview clips for clipping • Maintain the editing schedule, check deliverables, reconcile deliverables with invoices and manage video filing • Oversee graphics and the visual identity of content • Operate social channels: community engagement, moderation, responding to DMs and comments, and publishing • Forward warm leads identified in private messages to the Setter • Implement and develop lead magnets with the Head of Marketing Operations • Coordinate organic and paid activities with the Head of Marketing Operations • Measure the impact of published content and recommend strategic adjustments

🎯 Requirements

• Minimum 4 years of experience in content, social media or personal branding • Experience preferably gained within the creator or coaching ecosystem • Experience managing large accounts that publish multiple posts per day and have several hundred thousand followers • Demonstrated significant impact on the growth of managed communities • Deep expertise on YouTube, LinkedIn and Instagram • Excellent understanding of the codes and algorithms of Instagram, YouTube, TikTok and LinkedIn • Mastery of short-form, long-form and written formats • Strong writing skills for posts, visual assets and video scripts • Ability to benchmark top international business accounts and translate insights into an actionable editorial line • Proficiency in Canva, Figma or equivalent to create carousels and visuals • Basic video-editing knowledge to brief precisely and control a creative team’s work • Proficiency with content planning tools and ability to coordinate multiple stakeholders • Knowledge of SEO and YouTube optimization: titles, thumbnails and descriptions • Comfortable with AI tools applied to content creation • Ability to build a platform-specific content strategy and justify choices using native analytics and Google Analytics data • Strong community management skills, moderation and responding to DMs and comments • Expertise in personal branding • Responsiveness and ability to sustain a daily publishing rhythm • Proactive reporting and escalation of recommendations • Data-oriented approach: measure, analyze and continuously adjust • Continuous monitoring of hooks, pacing and results • Rigour, autonomy and ability to maintain a high cadence without follow-up • Interest in and knowledge of business topics

🏖️ Benefits

• Contribute to the visibility of an established brand with direct, measurable impact on audience growth • Direct contact with a recognized figure in francophone coaching and entrepreneurship • High creative autonomy • Resources already in place to execute: studio and an editing team • 100% remote work