Regional Sales Director – Digital

Job not on LinkedIn

🕒 Yesterday

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🤑 Sales

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Gray Media

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1897

📣 Marketing

💼 Consulting

🍽️ Food & Beverage

Marketing • Consulting • Food & Beverage

Gray Media is a U. S. -based broadcast and digital media company that owns and operates a portfolio of television and digital brands. Its properties and divisions include local news and sports networks (Gray Sports Networks, Raycom Sports), digital publishing (Gray Digital Media, InvestigateTV, Live Assembly), production studios (PowerNation Studios), food/media brand (Tupelo Honey), and partnerships with Telemundo. The company offers advertising opportunities, investor relations and community-focused local storytelling across broadcast and online platforms.

📋 Description

• Lead strategy, innovation, and collaboration to deliver sustainable multi-platform revenue growth • Own and execute regional plans to increase digital and multi-platform revenue by market, station, and sales team • Partner with station General Managers and Directors of Sales to align priorities, remove blockers, and drive accountability • Identify revenue opportunities through pacing, pipeline, and category/vertical analysis • Support high-value solutions combining linear, streaming, and digital capabilities • Conduct and support customer-facing meetings to uncover needs, shape strategy, and close business • Lead complex deal strategy involving packaging, audience strategy, measurement, and performance stories • Strengthen local, regional, and national advertiser relationships • Coach local sales leaders and sellers on digital discovery, proposals, objections, and closing • Deliver training on digital products, audience/targeting, measurement, reporting, and best practices • Establish pipeline reviews, pacing checks, and forecast calls • Analyze station performance and provide actionable guidance • Produce and communicate revenue performance updates • Partner with Regional Sales Specialists to improve execution speed and quality • Coordinate campaign-management-related activities, handoffs, prioritization, and communication • Collaborate with Digital Sales leadership, operations, product, and reporting/insights teams • Escalate risks and execution issues and drive resolution • Travel regionally to support station sales execution, client engagement, and revenue initiatives

🎯 Requirements

• 7+ years of digital advertising sales experience (media, agency, ad tech, or related) • Proven track record of driving revenue growth in a consultative, solutions-oriented sales environment • Strong understanding of the digital media ecosystem, including targeting, measurement, compliance, and campaign performance drivers • Demonstrated success in data-driven selling and interpreting insights • Excellent communication, presentation, and negotiation skills • Comfortable leading rooms and influencing senior stakeholders • Working knowledge of media buying workflows across linear, streaming, and digital platforms • Strong time management and prioritization skills in a fast-paced, deadline-driven environment • Strategic mindset able to build repeatable, scalable revenue plans and station enablement motions • Regular regional travel required • Preferred: experience leading or mentoring sellers and sales leaders across multiple markets • Preferred: familiarity with CRM/pipeline management and forecasting discipline • Preferred: experience partnering with operational teams to improve execution quality and client outcomes

🏖️ Benefits

• Equal employment opportunities without discrimination • Drug-free workplace • Reasonable accommodation for applicants with disabilities