Senior Digital Analytics Specialist

Job not on LinkedIn

🔥 3 minutes ago

🇺🇸 United States – Remote

💵 $90k - $120k / year

⏰ Full Time

🟠 Senior

📉 Data Analyst

🦅 H1B Visa Sponsor

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Happy Cog

51 - 200 employees

Founded 2007

💼 Consulting

📣 Marketing

Consulting • Digital Consultancy • Marketing

Happy Cog is a digital consultancy that specializes in developing, marketing, promoting, and designing digital-first transformations for clients across various industries. The company embraces a holistic digital approach, delivering innovative solutions twice as fast for clients that challenge the norm with interesting problems. Happy Cog's portfolio includes repositioning biopharma equipment suppliers, running AI-backed media campaigns, and redesigning platforms for educational clients. Their work spans diverse sectors, including fast casual, micromobility, social issues, fashion, real estate, biotech, law, and education. Through a strategic blend of digital marketing and web development, Happy Cog aims to illuminate the possibilities of digital transformation for their clients.

📋 Description

• Design and implement GA4 and GTM measurement setups, including event architecture, custom dimensions and metrics, and server-side tagging • Write dataLayer specifications, QA them against live containers, and collaborate with developers on implementation • Diagnose tracking issues from broken tags and misfiring triggers through downstream reporting gaps • Build data pipelines and warehousing strategies using BigQuery or equivalent platforms, including GA4 exports and behavioral-data joins • Design measurement architecture that scales across multiple clients and properties • Build and maintain dashboards in Looker Studio, Tableau, and/or Power BI • Translate raw data into plain-English insights and actionable client recommendations • Strategize and run CRO programs, including hypotheses, A/B and multivariate tests, statistical analysis, and revenue or lead-goal evaluation • Analyze web and behavioral data in GA4, Crazy Egg, Microsoft Clarity, and similar tools to identify user drop-off patterns • Support new business through proposal drafting, pitches, and analytics scoping • Work across multiple client accounts with paid media, SEO, design, and development teams • Lead client measurement conversations and present findings to marketing directors, VPs, and founders

🎯 Requirements

• Deep GA4 and GTM implementation experience, including event architecture, custom dimensions and metrics, server-side tagging, and debugging with Tag Assistant and DevTools • Fluency with dataLayer design and specification • Comfort in code, including JavaScript for GTM and SQL for querying and transformation • Experience building data pipelines and warehousing strategies with BigQuery or an equivalent platform • Experience building dashboards in Looker Studio, Tableau, and/or Power BI that drive decisions • Experience running CRO programs with A/B and multivariate testing tools • Professional fluency in spoken and written English • Ability to explain technical tracking issues to clients in plain language and write clear client-facing documentation • Five or more years in an agency or consultancy personally owning client or stakeholder relationships, running calls, and presenting analysis • Experience managing multiple concurrent accounts

🏖️ Benefits

• A creative environment to do the best work of your career • An amazing team of developers, designers, marketers, and project managers • Paid Parental Leave • Paid vacation and sick time off • Health, Dental, and Vision insurance • Retirement plan with company matching • 100% remote work

Apply Now

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