Product Marketing Manager, Exposure Management

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hatch I.T.

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

hatch I. T. is a specialty recruiting partner that focuses on connecting software engineers with innovative and mission-driven technology startups and small businesses. They offer customized Recruitment Process Outsourcing (RPO) solutions, specifically designed for scaling engineering, product, and data teams. In addition to their flagship program 'Scale', hatch I. T. provides Contract-To-Hire and Contingency Hiring services to meet the different hiring needs of startups at various growth stages.

📋 Description

• Own positioning and messaging for exposure management across the organization • Translate platform capabilities, research findings, vulnerability disclosures, and attack techniques into buyer-facing narratives • Create definition content, buyer’s guides, webinars, and web pages that educate CISOs • Lead flagship research, including findings, surveys, report writing, and press amplification • Run integrated campaigns and major launch moments with content, PR support, and analyst briefing preparation • Create sales and channel enablement materials, including pitch decks, battlecards, demo narratives, objection handling, and rep training • Develop joint value propositions, integration briefs, and co-marketed campaigns and webinars with technology and alliance partners • Build case studies and customer references with customer success • Drive account-based plays, nurture flows, and lead handoff to sales • Provide win/loss insights, competitive intelligence, and customer research to shape product and sales • Report to the VP of Marketing and collaborate with the senior marketing team

🎯 Requirements

• 7+ years of experience in B2B SaaS marketing • 4+ years of experience in product marketing • Cybersecurity marketing experience required • Experience running launches in a high-velocity environment • Experience marketing to CISOs and security operations teams • Ability to explain complex technical concepts to buyers • Experience with CTEM, EASM, attack surface management, identity security, or threat intelligence is a plus • Written samples of external-facing content for security buyers • Demonstrated campaigns that generated pipeline • Ability to create content and execute campaign strategy as a generalist on a lean, remote team • Experience producing original research or industry reports is preferred • Experience with identity protection, threat intelligence, or OSINT is preferred • Public speaking experience with technical security audiences is preferred • Must be eligible to work in the United States; this role is not eligible for visa sponsorship

🏖️ Benefits

• Early-employee financial benefits • Remote-first work arrangement