Senior Member Marketing Associate

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Hello Heart

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

🧘 Wellness

⚕️ Healthcare Insurance

Wellness • Healthcare Insurance

Hello Heart is a healthcare technology company offering a mobile app to help individuals track and improve their heart health. The app provides real-time tips, allows users to track their blood pressure, and offers personalized insights to help users manage their heart health more effectively. Hello Heart also partners with businesses, health plans, and labor unions to provide these tools to their employees and members, demonstrating a significant impact on heart health outcomes through personalized and data-driven approaches. Privacy and security of health data are prioritized, ensuring members' health information is protected.

📋 Description

• Translate enrollment strategy into effective campaign execution by operationalizing messaging, coordinating cross-functional inputs, and driving structured optimization across Direct Mail and Email. • Lead email mail operations end-to-end: build templates, manage audience lists and targeting logic, oversee timelines, and perform QA • Leverage AI tools and agents to improve campaign execution, content development, campaign performance insights, and day-to-day operational efficiency while maintaining high standards for quality and accuracy. • Plan, execute, and manage A/B tests end-to-end, synthesizing results to translate findings into clear, actionable recommendations that inform product and business decisions • Support the setup, execution, and quality assurance of marketing campaigns using tools such as Iterable, Salesforce, and Asana • Implement process improvements and automation to reduce manual work and increase execution speed • Partner cross-functionally to align campaign execution with client requirements, data needs, and compliance standards

🎯 Requirements

• 4+ years of marketing experience, ideally in a high-volume or regulated industry • Experience running email campaigns with high accuracy. • Deep comfort with tools and data: Iterable or similar ESPs, Salesforce, Asana, and audience segmentation logic • Proven ability to create and maintain operational workflows, QA processes, and documentation • Strong project management skills; able to juggle multiple timelines and stakeholders at once • Analytical mindset with a bias for systematic problem-solving • Experience with direct mail is preferred • Familiarity with digital health, benefits, or SaaS is a plus

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off