HHAeXchange
501 - 1000 employees
Founded 2008
⚕️ Healthcare Insurance
☁️ SaaS
📋 Compliance
💰 Private Equity Round on 2021-09
Healthcare Insurance • SaaS • Compliance
HHAeXchange is a comprehensive homecare software solution that connects different stakeholders in the homecare industry, including providers, state Medicaid programs, managed care organizations (MCOs), and caregivers. It offers a platform that ensures efficiency, communication, transparency, and compliance in managing homecare services. With tools for EVV (Electronic Visit Verification), billing, payroll, scheduling, and a caregiver mobile app, HHAeXchange improves care outcomes and operational efficiency. The platform is secure and scalable, integrating various business functions for better visibility and efficiency, and is designed to support value-based care initiatives. HHAeXchange aims to streamline homecare service delivery, reduce errors, and enhance caregiver experiences.
Demand Generation Marketing Manager
🕒 May 11
🏢🏡 New York City – Hybrid
💵 $115k - $130k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
📈 Performance Marketing
🦅 H1B Visa Sponsor
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HHAeXchange
501 - 1000 employees
Founded 2008
⚕️ Healthcare Insurance
☁️ SaaS
📋 Compliance
💰 Private Equity Round on 2021-09
Healthcare Insurance • SaaS • Compliance
HHAeXchange is a comprehensive homecare software solution that connects different stakeholders in the homecare industry, including providers, state Medicaid programs, managed care organizations (MCOs), and caregivers. It offers a platform that ensures efficiency, communication, transparency, and compliance in managing homecare services. With tools for EVV (Electronic Visit Verification), billing, payroll, scheduling, and a caregiver mobile app, HHAeXchange improves care outcomes and operational efficiency. The platform is secure and scalable, integrating various business functions for better visibility and efficiency, and is designed to support value-based care initiatives. HHAeXchange aims to streamline homecare service delivery, reduce errors, and enhance caregiver experiences.
📋 Description
• own new logo acquisition strategy across priority segments • develop and execute acquisition plays targeting priority segments • operate the public website as a measurable conversion system • manage and optimize paid media investment • translate positioning into performance • own all top-of-funnel capture infrastructure • build and run a structured experimentation roadmap • analyze full-funnel performance • partner with Sales to improve handoff quality
🎯 Requirements
• Bachelor’s degree required • 5–8+ years in growth marketing, performance marketing, or demand generation • experience owning digital acquisition in a B2B SaaS environment preferred • proven track record of owning and hitting pipeline or revenue contribution targets directly • experience designing and running a structured CRO or A/B testing program end-to-end • demonstrated ability to own a marketing function autonomously
🏖️ Benefits
• competitive health plans • paid time-off • company paid holidays • 401K retirement program with a Company elected match • other company sponsored programs
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