Content Manager, TikTok

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

👨🏼‍💻 Content Manager

🚫👨‍🎓 No degree required

👻 Ghost score 11%

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Logo of High Scale

High Scale

201 - 500 employees

💼 Consulting

🍽️ Food & Beverage

✈️ Travel

Consulting • Food & Beverage • Travel

<High Scale> High Scale is a performance marketing agency that produces high-volume, social-native video creative using cutting-edge AI and data-driven testing to crush ROAS and lower CAC for consumer brands. They front production costs and operate a no-cost-per-content model — clients pay only when they use the ads — enabling rapid creative iteration, large-scale video production, and optimized ad openers across categories like personal care, eyewear, food, footwear, and home services.

📋 Description

• Develop and manage TikTok content strategies aligned with brand objectives, target audiences, and growth goals • Create and maintain content calendars, publishing schedules, and campaign plans • Research trending formats, sounds, hashtags, creators, and emerging content opportunities • Develop creative concepts, content series, and video ideas tailored to each brand • Identify opportunities to improve organic reach, audience engagement, and follower growth • Collaborate with Content Creators, Video Editors, Copywriters, and Creative Strategists to produce TikTok videos • Prepare creative briefs, scripts, references, and production guidelines • Coordinate production to ensure videos are delivered on schedule • Review videos for quality, accuracy, and brand alignment; provide actionable feedback • Manage daily TikTok publishing across assigned brand accounts • Write captions, select hashtags, and optimize posts for discoverability • Monitor comments, audience interactions, and emerging conversations • Maintain a consistent brand voice • Monitor views, watch time, retention, engagement rate, follower growth, and conversions • Identify high-performing content and replicate successful formats • Analyze underperforming videos and recommend improvements to hooks, pacing, storytelling, and execution • Prepare performance reports with insights, trends, and opportunities • Refine content strategies using performance data • Monitor TikTok trends, algorithm updates, platform features, and audience behavior • Research competitors and successful creators • Experiment with new formats, storytelling techniques, and creative approaches • Translate emerging trends into relevant brand content opportunities

🎯 Requirements

• 1–3 years of experience in TikTok content management, social media management, content strategy, or digital marketing • Proven experience managing TikTok accounts and developing content that generates meaningful engagement and audience growth • Experience with DTC, eCommerce, beauty, fashion, lifestyle, or consumer brands highly preferred • Portfolio or examples of managed TikTok accounts and performance results required • Deep understanding of TikTok culture, trends, algorithms, and content formats • Ability to identify engaging hooks, compelling storytelling techniques, and creative concepts • Comfortable developing ideas for organic content and performance-driven advertising • Experience using TikTok Analytics and social media management platforms • Strong understanding of content performance metrics and translating insights into actionable strategies • Comfortable testing creative approaches and making performance-data-based decisions • Excellent project management skills managing multiple accounts, content calendars, and production deadlines • Strong communication skills and experience collaborating with creators, editors, and cross-functional teams • Familiarity with TikTok Shop, creator collaborations, and influencer marketing is a plus • Ability to work in a fast-paced environment, adapt to changing priorities, and take ownership of projects

🏖️ Benefits

• Work with leading lifestyle, beauty, fashion, wellness, and DTC brands • Creative ownership over content strategies, original concepts, and creative formats • Career growth opportunities in social media strategy, creative production, influencer marketing, and performance advertising • Opportunities to advance into senior content and creative leadership roles • Collaborative creative environment with Content Creators, Video Editors, Creative Strategists, and marketing professionals • Culture of innovation emphasizing experimentation and fresh ideas • Equal opportunity workplace that values diverse perspectives, experiences, and ideas

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