Senior Manager, Content Strategy, Customer Engagement

🔥 15 hours ago

🐊 Florida, Virginia – Remote

infoinfo

💵 $110k - $160k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 0%

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Logo of Hilton

Hilton

10,000+ employees

Founded 1919

🏨 Hospitality

✈️ Travel

Hospitality • Travel

Hilton is a global hospitality company that operates and franchises a large portfolio of hotels and resorts across the Americas, Europe, the Middle East, Africa, and Asia Pacific. The provided information focuses on careers and team member resources — highlighting hotel, corporate, and student/early-career paths, benefits, locations, and multilingual support — reflecting Hilton’s role as an international employer in the lodging and guest-services industry. Hilton’s core business centers on providing accommodations, guest experiences, and hospitality services worldwide.

📋 Description

• Develop and manage an integrated content strategy and editorial calendar for the All-Inclusive & Resorts portfolio across B2B and B2C channels • Align content with commercial priorities, launches, seasonal moments, and demand-driving initiatives • Create and oversee content for Hilton Honors, LinkedIn, portfolio social channels, executive thought leadership, and other owned and earned touchpoints • Lead social media channel strategy, including channel roles, content pillars, governance, activation plans, and performance measures • Identify and activate storytelling opportunities through PR, podcasts, partnerships, and integrated campaigns • Partner with Hilton Honors, Brand, PR, Social, Digital, Commercial, and hotel teams • Work with internal stakeholders and agency partners to brief creative needs, coordinate launches, and amplify portfolio stories • Participate in cross-functional planning meetings, campaign reviews, and go-to-market discussions • Optimize content on digital channels and curated websites with hotel and commercial complex teams • Own an integrated annual content and engagement calendar spanning B2B and B2C CRM, Hilton Honors touchpoints, social content, LinkedIn thought leadership, PR moments, and key portfolio activations • Develop portfolio channel strategies, messaging frameworks, and quarterly content plans to drive awareness, engagement, and conversion

🎯 Requirements

• Five (5) years of work experience in content strategy, brand marketing, communications, social media, CRM, integrated marketing, or a related field • Strong writing and strategic storytelling skills • Experience in editorial planning, social media strategy, executive communications, PR collaboration, stakeholder management, and content performance measurement • Experience with CRM/email platforms, social publishing tools, content management systems, and Microsoft PowerPoint • Experience with All Inclusive or Resort portfolios, lifestyle, or loyalty hospitality marketing • Experience developing both B2B and B2C content strategies and CRM calendars • Ability to travel up to 15% • Experience working with agency partners, podcast or audio content, executive thought leadership, and trade-facing content • Experience supporting premium portfolio storytelling across multiple markets

🏖️ Benefits

• 110 nights of deeply discounted travel, with room rates as low as $40/night at Hilton hotels through the Go Hilton travel program • Employee stock purchase program (ESPP), with Hilton shares available at a 15% discount • Paid parental leave for eligible Team Members, including partners and adoptive parents • Personalized caregiving concierge services • Crisis Concierge support for practical and emotional care • Free counseling and support through the Employee Assistance Program (EAP) for eligible Team Members • Generous paid time off (PTO) • Health and welfare benefits, including health plans, dental coverage, and vision coverage • Retirement plans • Hilton Annual Incentive (Bonus) Plan, subject to plan terms and conditions

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