Principal Integrated Marketer

🕒 August 4

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 43%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Homeward

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏠 Real Estate

💸 Finance

💳 Fintech

Real Estate • Finance • Fintech

Homeward is a real estate company that offers innovative solutions for home buyers and sellers. They provide services that allow clients to make cash offers on new homes before selling their current homes, thus avoiding the traditional contingency-based offers. Homeward enables a more flexible home-buying experience, supporting both home buyers and real estate agents with tools to secure homes in competitive markets by leveraging cash. The company focuses on providing market value offers for sellers and facilitating quick and smooth transitions to new homes for buyers, without sacrificing potential profits in traditional market sales.

📋 Description

• Partner with the CEO, Chief Growth Officer, and Chief Sales Officer to translate business priorities into marketing strategy • Drive demand generation and integrated marketing efforts • Execute strategy, define KPIs, and report results to the executive team • Establish presence across organic and paid social media, brokerage networks, and industry events • Build and manage editorial, video, and visual content engines • Lead corporate and product messaging refinement • Support Sales and Business Development with product collateral • Experiment with growth marketing strategies • Build a small growth marketing team using employees, contractors, and tools • Balance strategic direction with hands-on execution • Drive initiatives independently from concept through execution • Build cross-functional partnerships across executive leadership, Sales, and Product Management

🎯 Requirements

• 7+ years experience in Marketing • Experience driving integrated marketing plans across content, organic and paid social, influencer / community networks, email, event marketing, and PR • Startup experience and a scrappy, self-starter mindset • Ability to perform individual contributor work and manage internal/external marketing resources • High creative and editorial standards • Excellent communication, organizational, and project management skills • Data-driven ability to define, set, and report on full-funnel KPIs • Experience in real estate or financial products is a plus • Desire to deeply understand real estate agents and complex financial products

🏖️ Benefits

• Annual performance bonus eligibility • Meaningful equity grant – stock options with real upside potential • Comprehensive medical, dental, vision, and life insurance coverage – with company contributions towards premiums • 20 days of paid vacation • 5 sick days • 12 company holidays • 2 floating holidays • Paid parental leave of up to 13 weeks • 401(k) with employer contribution match • Remote-first work environment • Collaborative, low-ego team that values intellectual curiosity and continuous improvement